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Building brands takes time. Be patient. Branding is an overused, misused and even abused management term. People think brand is a quick design fix for many management ills. It’s not. Building a brand takes time to root and enact change. The reason being, brands can influence our emotion and behaviour and that doesn’t happen overnight. […]
At 26 years old, Tramayne Monaghan was the youngest divisional CFO for Tencent and a Top-35-under-35. He has spoken at global conferences and is a mentor to three digital businesses: Broadley Speaking, African Secret and TurnUp Music. He has launched and run various consumer mobile products such as WeChat, WeChat Wallet, VOOV, JOOX and PUBG […]
We are only as unified as our loneliest team or Disconnected Worker community members. No one is immune to feeling lonely at work—not even the outgoing top sales associate, the customer success representative that brings her dog into the office, or the charming vice president who always declines every happy hour invitation due to “overcommitments.” Entry-level […]
Is it that, “They dont want to work!” – or – they dont want to work for YOU? Here’s a problematic question for entrepreneurs and managers: is it that people dont want to work nowadays? Or is it that they dont want to work for YOU? Twenty years ago, I wrote that you must provide […]
Be prepared for Remote Selling – How to Become A Technical Set Up Boss As any Boy Scout (or Girl Guide for that matter) knows, you should always be prepared – in fact that is the global motto for the Boy Scouts and one that I feel should be adopted by all business professionals as […]
Do you remember THE BAIT SWITCH DOES NOT WORK and the first time you were disappointed by a large organisation? My earliest memory of corporate greed (we all have those, right?) was what I recall being a few months after Smarties Mini Eggs were launched in South Africa. As a lifelong fan of the traditional […]
As 2021 comes to an end, what did you rethink Keys to Build Resilience or unlearn over the past couple of years in order to personally and professionally survive and thrive? I’ll go first. Being well versed in the science of change didn’t stop me from initially doubting the success of virtual events. After all, […]
I may sound arrogant but since everything turned upside down in early 2020 I’ve learnt so much more about who and what I am and WHY I’M BETTER THAN YOU, so I’ve decided to be more honest with myself, as well as with those around me. Everything has changed, there’s no doubt about that, and […]
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