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Keynote Topics
What To Do When “Great” Isn’t Good Enough to Grow Your Business
In this keynote or workshop, Scott teaches how to create distinction. He will show you how to deliver ultimate customer experiences® to earn customers for life.
The most important question we must confront is: “WHY would we get chosen instead of our competition?”
Delivering What Customers REALLY Want
There is a stunning difference between what customers want and what most organizations offer. And, as Scott McKain’s research proves, this widening gulf creates dissatisfaction, distrust, and –worst of all for any business — disloyalty.
What customers really want today is a superior client experience. Certainly, they want good service, a great product, and a competitive price. However, what creates client loyalty is a connection through personalization, differentiation, and emotion.
How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction
KEY AUDIENCE TAKEAWAYS:
The Five Factors of Iconic Performance
The ONLY two factors upon which customers will judge you
Why much of what you’ve heard – like “under promise/over deliver,” “defense wins championships,” “sell harder” – does not work in today’s marketplace of multiple generations and cultures.
Videos
Scott McKain is an internationally known distinction expert, bestselling author, keynote speaker and virtual presenter.
Scott is a customer experience (the Ultimate CX®) and distinction expert teaching companies and individuals how to establish strategies and execute seamlessly to stand out from the competition.
He has a unique style has earned him induction into the Professional Speakers Hall of Fame — and his remarkable content earned him membership (along with Dale Carnegie, Zig Ziglar, and Og Mandino) as one of only 24 selected for inclusion in the Sales and Marketing Hall of Fame.
He is currently “Corporate Educator in Residence” at High Point University, named by U.S. News & World Report as the nation’s “most innovative” university.
Scott McKain has over three decades of research and experience and has spoken and consulted for the world’s most influential corporations, presenting his business strategies on platforms in all fifty states and twenty-two countries.
His latest book, ICONIC, named as a Forbes “Top 10 Pick of the Year,” is the instruction guide for professionals and organizations to become so distinctive they not only stand out in their industry, but set the benchmark for innovation, customer experience and employee culture.
CREATE DISTINCTION
In this keynote or workshop, Scott McKain teaches how to create distinction. He will show you how to deliver ultimate customer experiences® to earn customers for life.
The most important question we must confront is: “WHY would we get chosen instead of our competition?”
THE ULTIMATE CUSTOMER EXPERIENCE
There is a stunning difference between what customers want and what most organizations offer. And, as Scott McKain’s research proves, this widening gulf creates dissatisfaction, distrust, and –worst of all for any business — disloyalty.
What customers really want today is a superior client experience. Certainly, they want good service, a great product, and a competitive price. However, what creates client loyalty is a connection through personalization, differentiation, and emotion.
A critical question for you is: What is the ultimate experience that a customer could have as they do business with your organization? Scott McKain has vast experience and cutting-edge strategies on how to create distinction and deliver ultimate customer experiences®.
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Articles | News
Having delivered thousands of presentations over two decades, Jason Hewlett is the only speaker in the world teaching leadership skills, tools, and mindsets in such a powerfully unconventional way. With Jason Hewlett out-of-the-box performances of uncanny musical and comedy impressions of incredible stage legends. Jason Hewlett keynote, The Promise: Become a Legendary Leader and Discover […]
Kelly Swanson is an award-winning storyteller, comedian, motivational speaker, Huffington Post Contributor, and cast member of The Fashion Hero television show airing on Amazon Prime. She is also author of Who Hijacked My Fairy Tale, The Land of If Only, The Story Formula, and The Gutsy Girls Pocket Guide to Public Speaking. She was a […]
Jim Knight, a renowned keynote speaker, author, and training and development expert, is dedicated to helping organizations of all sizes achieve their version of “rock star” status. With a compelling blend of motivational insights, practical strategies, and a deep understanding of the dynamics of organizational success, Jim has left an indelible mark in the world […]
Shep Hyken is an Award-winning Keynote Speaker and World-Renowned Keynote Speaker in Customer Service & Customer Experience. Shep has worked with the world’s best brands to help them build a culture centered around the customer. His presentations consistently get rave reviews for being engaging and informative. The National Speakers Association inducted Shep into it’s Hall […]
Alan Parisse made his first million in his early twenties. By his late twenties, he lost it. To rebuild his bank account and career, Alan helped Cigna, NY Life and other companies bring non-traditional products to market. He was instrumental in the creation, marketing and sales of investments that in today’s dollars would be valued […]
Eileen McDargh is the CEO (Chief Energy Officer) and founder of the consulting firm, McDargh Communications and The Resiliency Group. Since 1980, she has helped organizations and individuals transform the life of their business and the business of their life through conversations that matter and connections that count. She believes that resiliency is a critical […]
If you dream of inspiring cult-like brand loyalty and especially the kind that involves mile-long queues and even permanent tattoo then Johnny Cupcakes is for you. The founder of the world-renowned tee-shirt brand Johnny Cupcakes, Johnny’s known for helping other people create blueprints for building brand loyalty, creating memorable experiences, and inspiring innovation. With global […]
Ross Shafer is one of the most sought after keynote speakers and seminar leaders on the subjects of Customer Urgency and Empathy, Personal Motivation, Reinvention, and Market Relevance. He has authored nine business books yet also won international stand-up comedy competitions. He’s earned six TV Emmys as a network talk and game show host yet […]
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