Author: Scott McKain
In other words, workers burned out by the “hustle culture” so recently prevalent have decided to either quit their jobs — or perhaps even more damaging to businesses — disengage themselves from where they are working. In a brilliant article in a recent edition of the Wall St. Journal, Lindsay Ellis and Angela Yang reveal that what we’ve […]
In other words, workers burned out by the “hustle culture” so recently prevalent have decided to either quit their jobs — or perhaps even more damaging to businesses — disengage themselves from where they are working.
In a brilliant article in a recent edition of the Wall St. Journal, Lindsay Ellis and Angela Yang reveal that what we’ve been calling the Great Resignation could lead to something else entirely. It is, they suggest, “Quiet Quitting.”
As the article in the Journal states, ” It isn’t about getting off the company payroll, these employees say. In fact, the idea is to stay on it—but focus your time on the things you do outside of the office.” The article continues, “Across generations, U.S. employee engagement is falling, according to survey data from Gallup, but Gen Z and younger millennials, born in 1989 and after, reported the lowest engagement of all during the first quarter at 31%.”
With employee engagement rates at an all-time low, businesses need to find a way to address this problem, or they’ll face even more turnover and disengagement in the coming years.
I’ve written about my issues with the “hustle culture” many times. In my opinion, this pushy, “bro” approach in leadership and sales has only made money for the hustlers trying to sell you a program or training on how to do it their way. It does not work for the customers of their programs who turn off their prospects with their pseudo-domineering approach or prospective employees who do not desire to work for a tyrant.
It’s not possible to hustle all the time without burning out. And when you burn out, you either have to take a break or leave altogether. This recalibration of the work/life balance is part of what we see with the Great Resignation — people are leaving their jobs because they can’t handle the hustle anymore. They need a break, but often times they don’t know how to take one without feeling like they’re giving up.
If you’re a business owner, it’s time to look at your culture and see if hustle is really what you want to encourage. If not, it is time to make some changes.
Something many missed in my work about creating distinction is this: you cannot attain distinction by demand. Hustlers cannot legitimately claim, “I am distinctive!” Your customers and community determine that level of marketplace uniqueness. Not you.
All hustle does is create a lot of noise that drowns out the signal of what actually makes you distinctive. It is the antithesis of sustainable marketing, and it will, eventually, lead to the Quiet Quitting we’re seeing today.
What do you think? Have you been affected by hustle culture? Let Scott McKain know. Want to discover a sustainable way to create distinction — and distinctive engagement with your team? Let me know.
Contact Us at WeSpeak Global and follow us on Twitter
The articles, video and images embedded on these pages are from various speakers and talent.
These remain the property of its owner and are not affiliated with or endorsed by WeSpeak Global.
Killing Fish – A freedivers take on spearfishing from Hanli Prinsloo who is an inspirational and motivational sustainability keynote speaker in Cape Town. ‘STRAIGHT SHOOTER’ (First published in DIVESITE Issue 3, 2011 with photographs by Roger Horrocks, Jean Marie Ghislain and Jean Treason – please read updated thoughts at bottom of article.) It was a choppy […]
I Got Sued YESTERDAY. Just like this headline is misleading and complete clickbait, such is the reality we are living in, and the point of this author and PAPERBACK WRITER. I clicked on a post recently after reading wild news stories ACROSS THE UNIVERSE and stumbled upon the Yahoo! article entitled: “Fans Sue Movie Yesterday”. I […]
When the Chief Marketing Officer mentions brand values in the boardroom they can be treated with disdain and Why your brand needs values. Eyes roll. Disparaging glances are passed. Brand marketing mumbo jumbo. Nothing could be further from the truth. Brand values are important. They are powerful brand assets. This post explains why. Values influence […]
Are we on the brink of the Un-Recession? The latest jobs report–published August 5–showed that the United States added over half a million new jobs in the month of July. Unemployment is at or a near a 50-year low. Both points add credence to a growing number of economists who are pushing back against […]
It is All about perspective as I type this, I am in Jeffreys Bay in a Motorhome overlooking the ocean with my woman after traveling over 1000kms through the country and I am in awe of the things that I’ve been able to witness. Driving through the small towns that literally span not more than […]
Without exaggerating, there are literally hundreds of ways of becoming more self- aware, and hence be more Adaptable to embrace and think through opportunities and / or adversity. As a Preferred Partner in South Africa for the Six Seconds EQ Worldwide Network (in 174 countries), we talk about ‘emotions driving people, and people driving performance’. […]
This is a great article on Bringing the mountains home which addresses employee happiness and developing a beneficial culture that contributes to a business’ success. *** Written by Travis Gale, CEO of Appletree Catalyst Agency, which discusses how to deal with end-of-year burnout and how to ‘Bringing the mountains home’. This past festive season, I […]
11 WAYS TO LIVE with a New year. New goals. New opportunities. #NOMATTERWHAT IN 2022 Welcome to 2022. 11 WAYS TO LIVE #NOMATTERWHAT IN 2022 What separates the high-achievers that actually reach what they strive for from those that don’t? Even in the face of assuredly new challenges, limits and obstacles… I’ll tell you – […]
No results available
Our Mission
© All rights reserved 2025. Created using VOXEL THEME