Author: Jason Hewlett
I Got Sued YESTERDAY. Just like this headline is misleading and complete clickbait, such is the reality we are living in, and the point of this author and PAPERBACK WRITER. I clicked on a post recently after reading wild news stories ACROSS THE UNIVERSE and stumbled upon the Yahoo! article entitled: “Fans Sue Movie Yesterday”. I […]
I Got Sued YESTERDAY.
Just like this headline is misleading and complete clickbait, such is the reality we are living in, and the point of this author and PAPERBACK WRITER.
I clicked on a post recently after reading wild news stories ACROSS THE UNIVERSE and stumbled upon the Yahoo! article entitled: “Fans Sue Movie Yesterday”.
I loved the movie “Yesterday”, the one about The Beatles having only existed to the memory of a chosen few (who eventually COME TOGETHER), and the artist recreating their music to share with the world. Even though the movie’s lead, the amazing Himesh Patel, changes “Hey Jude” to “Hey Dude” at Ed Sheeran’s comical suggestion, you would think he would just LET IT BE.
What was so wrong with this movie that someone would sue the makers of it, thus going down THE LONG AND WINDING ROAD?
GET BACK – it was the Trailer, of course!
Yes, the studio producers tried to ACT NATURALLY when they realized the stars from the movie were not big enough to draw fans. So they did what any trailer promoter would do – threw in a beautiful, more famous actress, even ANOTHER GIRL, to entice fans to attend!
CAN YOU DIG IT?
No, and please, HELP!
Because, come to find out, the actress, Ana de Armas, didn’t even end up in the movie as her scenes were cut FROM ME TO YOU and from the final edit!
And now people are suing them over EVERY LITTLE THING.
IN MY LIFE I find that both pathetic (let’s be honest, it is), and equally the highest level of holding someone accountable that you can IMAGINE*!
When we Promise something in Advertising (aka: HERE, THERE AND EVERYWHERE) I like to call it The Commercial vs. The Reality.
If you Promise more in the Commercial/Advertisement than is delivered in the Reality/Experience, then you have sold an impossible possibility, even an OCTOPUS’S GARDEN and instead Broken The Promise!
Yet, those who Keep The Promise, creating an Experience and Reality greater than the Commercial and Advertisement, have Raving Fans, Customers who always return, feeling like they’ve just been on the MAGICAL MYSTERY TOUR and then they do all the selling for you.
THE FOOL ON THE HILL at the end of the day is the production team who approved the trailer, and have to deal with this kind of lawsuit.
Of course, everyone wants success, but not to the level of MISERY and lying about what the customer/audience will receive if we can’t Keep The Promise.
The Question is: Do You Keep The Promise in what you offer in your performance, advertisement, and commercial, or do you just say WE CAN WORK IT OUT and break The Promise anyway?
Share in the comments below (and – I dare you to consider the THINGS WE SAID TODAY and use a BEATLES SONG TITLE in your response).
(P.S. I LOVE YOU & I starred IMAGINE* since it was not a Beatle’s song, even though most think it was 
)
~ Jason Hewlett
Husband, Father, Writer, Hiker, Coach
Contact Us at WeSpeak Global and follow us on Twitter
Author Profile
Video
The articles, video and images embedded on these pages are from various speakers and talent.
These remain the property of its owner and are not affiliated with or endorsed by WeSpeak Global.
Is it that, “They dont want to work!” – or – they dont want to work for YOU? Here’s a problematic question for entrepreneurs and managers: is it that people dont want to work nowadays? Or is it that they dont want to work for YOU? Twenty years ago, I wrote that you must provide […]
Dayne shared, The Future of the Internet Is Video as I was sitting in the back of the room last week listening to Dayne Williams, the CEO of HR tech company PlanSource, kick off the firm’s Eclipse Conference focused on the empowered consumer and trends in the way we’re embracing video. He shared, The Future of the […]
Whenever I speak about my entrepreneurial journey on Digital Inclusion, I often start by stating that I’m from Terry, MS. The big city of Terry with a population of a little over one thousand residents and only stop signs, no stoplights. I open with that statement because I want anyone reading or hearing about my […]
11 days ago was the last time I have been outside and even had the privilege to go for a car ride which gave me the promise of perspective. I had just returned home from the hospital, hopped up on all kinds of meds my body has never felt before, never been through surgery in […]
Lift as You Rise is Bonang Mohale’s book, published during his tenure as CEO of Business Leadership South Africa. He is a highly respected South African businessman, who is known as much for his patriotism and his active role in seeking to advance his country’s interests as for the leading role he has played in […]
I may sound arrogant but since everything turned upside down in early 2020 I’ve learnt so much more about who and what I am and WHY I’M BETTER THAN YOU, so I’ve decided to be more honest with myself, as well as with those around me. Everything has changed, there’s no doubt about that, and […]
Empowering Innovators Mindset in today’s fast-paced technological landscape, organizations struggle to stay relevant and innovative. With technology rapidly evolving, traditional business models and strategies become obsolete. This inability to adapt and innovate leaves companies stagnant, eventually causing them to fall behind their competition. The key to survival in this highly competitive environment lies in fostering […]
The Survival Guide, originally written for overworked and underappreciated public servants, offers ten checkpoints that signal burnout. After sharing this popular workshop based on the book with audiences filled with clerks, librarians, planners, firefighters, administrators, and many other municipal groups, the private sector came calling. Who cares about Public Servants and a The Survival Guide? Why? Because […]
Our Mission
© All rights reserved 2025. Created using VOXEL THEME
