Author: Dr. Darren Coleman
Building brands takes time. Be patient. Branding is an overused, misused and even abused management term. People think brand is a quick design fix for many management ills. It’s not. Building a brand takes time to root and enact change. The reason being, brands can influence our emotion and behaviour and that doesn’t happen overnight. […]
Building brands takes time. Be patient.
Branding is an overused, misused and even abused management term. People think brand is a quick design fix for many management ills.
It’s not. Building a brand takes time to root and enact change. The reason being, brands can influence our emotion and behaviour and that doesn’t happen overnight.
So take your time when building your brand.
A rushed brand project can do more damage than good. Disengaged employees and confused customers tend to result. Bad times will tend to follow.
Try to avoid this mistake by adopting a strategic branding perspective. Patience is the key.
If you’d like to learn more about how we help clients build and position brands, why not get in touch with Dr Coleman?
Contact Us at WeSpeak Global and follow us on Twitter
The articles, video and images embedded on these pages are from various speakers and talent.
These remain the property of its owner and are not affiliated with or endorsed by WeSpeak Global.
As women we don’t actually talk about our periods that much. However, since I have been taking Peony Rose I have brought the conversation up with many of my friends. What surprised me most is how many women really suffer each month. Not just slight pains, but chronic mood swings, intense tiredness, pain that requires bed rest […]
On this day that has been set aside to honor the legacy of Dr. Martin Luther King Jr., it’s important to note that Dr. King’s words still ring true today, It Really Boils Down to This. The power of truth does not decay with the passing of time. Dr. King’s message is proof that you […]
Robyn Benincasa on Building World Class Teams, one of the highest rated female athlete speakers, and her adventure racing teams have learned about building world class teams the hard way – by competing in and winning the world’s toughest ultra-endurance adventure races. She shares her lessons on ‘Building World Class Teams’ with Fortune 500 […]
When I started in sales and Social Selling, I had to visit 8 clients physically, every single day. No jokes! In our wildest dreams we could not have imagined a tool like email, never mind social media and Building Relationships Online. Social media has created so many incredible opportunities for us, and it is about […]
The pandemic may be easing up in many parts of the world, but its effects will forever shape how we live, work and shop so here are 3 Strategies to Reach Post-COVID Customers The past two years have brought unbelievable challenges and changes. Throughout the uncertainty, people have evaluated their priorities and lifestyles. A full 50% […]
It is All about perspective as I type this, I am in Jeffreys Bay in a Motorhome overlooking the ocean with my woman after traveling over 1000kms through the country and I am in awe of the things that I’ve been able to witness. Driving through the small towns that literally span not more than […]
I attend a lot of WHY EVENTS MUST ALWAYS HOST all over Australia as a professional speaker and I have noticed a trend of WHY EVENTS MUST ALWAYS HOST WELCOME TO COUNTRY. When events are hosted by government, they are always opened with a Welcome to Country from a local indigenous person. At the very […]
Let’s talk about being fake in the workplace… Why Fake it till you make it” mindset will boomerang / backfire and “Fake it till you make it” mindset in the workplace – why it doesn’t work Stepping up doesn’t mean “fake it” By Lizette Volkwyn, Master Coach, published author and Human Lie Detector Have […]
Our Mission
© All rights reserved 2025. Created using VOXEL THEME
