Author: Dr. Darren Coleman
Building brands takes time. Be patient. Branding is an overused, misused and even abused management term. People think brand is a quick design fix for many management ills. It’s not. Building a brand takes time to root and enact change. The reason being, brands can influence our emotion and behaviour and that doesn’t happen overnight. […]
Building brands takes time. Be patient.
Branding is an overused, misused and even abused management term. People think brand is a quick design fix for many management ills.
It’s not. Building a brand takes time to root and enact change. The reason being, brands can influence our emotion and behaviour and that doesn’t happen overnight.
So take your time when building your brand.
A rushed brand project can do more damage than good. Disengaged employees and confused customers tend to result. Bad times will tend to follow.
Try to avoid this mistake by adopting a strategic branding perspective. Patience is the key.
If you’d like to learn more about how we help clients build and position brands, why not get in touch with Dr Coleman?
Contact Us at WeSpeak Global and follow us on Twitter
The articles, video and images embedded on these pages are from various speakers and talent.
These remain the property of its owner and are not affiliated with or endorsed by WeSpeak Global.
To succeed, you have to Training Others to establish boundaries. But boundaries are only as good as your ability to communicate them. If people don’t know your boundaries, they become ineffective and are more likely to be discarded. Training other people on your boundaries requires learning how to say no. That doesn’t […]
Before the pandemic, we saw a clear Qubit mindset trend in evolving away from binary thinking and extending our thinking to the endless possibilities between 1 and 0. Gender identity no longer has to correspond with the one ‘given’ at birth. Business profit could go hand in hand with improved human and societal justice. Embracing […]
August 19th, 1996 – A date that marked a new beginning for our family, The Value of Mail is no more! That was the day we landed for the first time in which would be our new home – Canada. I was 19 years old. In 1996, there was no social media. The Internet was […]
Chris Bertish- Captains Log 7th July is Shifting gears mentally! Finally getting to this point where you are comfortable with yourself, your position, and the craft– that’s a huge milestone. No leaks, all my main key systems are still functioning properly- Chart-plotter/ AIS/ water maker/ GPS/ Autopilot & Satellite coms….even though I have implemented a […]
This post has taken me almost 8 weeks to think about posting, client is always the client. I have started to write and then, delete — delete — delete. Leave it for a few days and try again, but still my anger and emotions take over as I have tried to construct a well thought-out […]
Vincent Berends is the Top 35-under-35 and founder of the Optima business group – a group of companies that bring the disciplines of accounting, administration, finance, financial planning, insurance and legal practices together, as opposed to clients having to use various professional service providers. Name: Vincent Berends (33) Region: Northern Region Job Title: Managing Partner / […]
What are Afformations as I invented The AFFORMATIONS® Method one morning in “The Shower That Changed Everything.” Afformations are positive and empowering questions you ask yourself. The goal is to change your beliefs about yourself by focusing on what is good and right about you instead of what is bad and wrong about you. This […]
It is with earth-shaking sadness to share with you the Passing of Claire Janisch, our dear course director and facilitator, friend and colleague, has passed away peacefully on Monday the 7th of Feb 2022, surrounded by family and friends, at her home in the Midlands, KwaZulu Natal, South Africa. Claire brought Learn Biomimicry team together, where […]
Our Mission
© All rights reserved 2025. Created using VOXEL THEME
