Author: Colin Browne
Sharing a grand vision is important, but often employees want to know they’re being led by someone who also has two feet firmly on the ground with BEER AND BASEBALL Many years back, I sat in an audience, watching my CEO hitch up his pants in between sentences, sip from his water, and mumble about […]
Sharing a grand vision is important, but often employees want to know they’re being led by someone who also has two feet firmly on the ground with BEER AND BASEBALL
Many years back, I sat in an audience, watching my CEO hitch up his pants in between sentences, sip from his water, and mumble about how proud he was to be the leader of a great team.
Except that he wasn’t. Not really. That was obvious for everyone to see. Instead, he was divorced, dissociated and distant; desperately awkward in front of the people he was charged with leading.
And for the most part, the favour was returned. In the few moments he set aside for mingling after his address, the conversations were vague with all the warmth of a maths exam.
Why? Because there wasn’t anything to hitch an engaging conversation to.
Politicians, or at least their strategists, understand that winning people’s support isn’t always about vision, strategy or a pithy articulation of the issues. There is a very clear reason why the President of the United States gets handed a baseball mitt for a quick game of catch in front of the press photographers, when Air Force One touches down on the tarmac, or why the Prime Minister of the United Kingdom pops into a local pub for a beer when he’s out gathering votes.
Without such 2 moments, those leaders are hard to separate from their wealthy families, top educations and privileged backgrounds, which themselves offer only an embarrassing comparison to that of their would-be electorate.
If they have one thing in common, leaders of highly engaged organisations are great at creating a compelling personal narrative separate from their professional roles.
Ooba sales head Bradd Bendall has built a niche as a ridiculously well informed rugby pundit. His #DearHeyneke posts during the reign of the hapless Springbok coach Heyneke Meyer earned a broad readership and nearly spun off a range of t-shirts (Meyer stepped down too soon, unfortunately).
Sage ONE boss Steven Cohen rides a motorcycle to work, is a self-avowed fan of alternative rock band Radiohead and is known for his casual dress sense and even more casual language. During his monthly addresses to the entire company, he pulls no punches in saying things exactly as he sees them.
Google co-founder Sergey Brin often joined in a game of beach volleyball on the company’s campus, with the other Googlers.
Politicians know that creating easy points of connection helps to build a narrative that is key to winning mass votes. It’s probably no different for you.
ARTICLE WRITTEN BY COLIN BROWNE,
Contact Us at WeSpeak Global and follow us on Twitter
The articles, video and images embedded on these pages are from various speakers and talent.
These remain the property of its owner and are not affiliated with or endorsed by WeSpeak Global.
Last month Renias and I helped a game reserve start a leopard habituation project in the Waterberg and here is my MESSAGE FROM A WILDEBEEST. A Tracker Academy project to track, find and form relationships with leopards. For the benefit of ecotourism lodges in the area. During the day we tracked leopards. In the evenings, […]
An observation on kitchen size and what is the best. The house we live in is on the market and people are coming to view it. The kitchen is quite small and some potential buyers have commented on the size, with a sigh. When I thought about this I remembered how in our previous home, […]
In September of 2012, a freak failure of the dynamic positioning system of the vessel Chris Lemons Speaker was working under, resulted in the umbilical which provides him with breathing gas, light and heat being severed completely. He was left on the sea-bed, in complete darkness 300 feet below the surface, with only the 5 […]
Did you hear the fascinating story of The Profitability of Integrity about the French mountaineer who found a box of precious gems and decided to do something most wouldn’t do? Read on! ~ Can you make money from your Integrity? I stand firm in the belief that people do business with those they TRUST, can […]
Here are six ways to create psychological safety to re-engage and reassure today’s anxious, disengaged and lonely workforce. Teams can be lonely places. People can feel vulnerable and exposed if they believe their teammates don’t support their ideas or appreciate their work. These interpersonal struggles intensify for remote workers who lack the support of a nodding […]
Virtual Programming: Let TV personality and online content wiz Tan France help you Boost Your Business In his new Facebook Watch show Boost My Business, TV personality and entrepreneur TAN FRANCE aims to help businesses recover, thrive in a new normal, and embrace digital tools to connect to their online communities. In each episode, Tan meets with small […]
One of the attractions of Work-At-Home schedule is the vision of freedom it invokes — no time clock, no time sheets, and no one to account for how you spend your time. Yes, it is an attractive proposition, but like so many attractive propositions there is a heavy downside — you are likely wasting a […]
This post has taken me almost 8 weeks to think about posting, client is always the client. I have started to write and then, delete — delete — delete. Leave it for a few days and try again, but still my anger and emotions take over as I have tried to construct a well thought-out […]
Our Mission
© All rights reserved 2025. Created using VOXEL THEME
