Author: Colin Browne
Sharing a grand vision is important, but often employees want to know they’re being led by someone who also has two feet firmly on the ground with BEER AND BASEBALL Many years back, I sat in an audience, watching my CEO hitch up his pants in between sentences, sip from his water, and mumble about […]
Sharing a grand vision is important, but often employees want to know they’re being led by someone who also has two feet firmly on the ground with BEER AND BASEBALL
Many years back, I sat in an audience, watching my CEO hitch up his pants in between sentences, sip from his water, and mumble about how proud he was to be the leader of a great team.
Except that he wasn’t. Not really. That was obvious for everyone to see. Instead, he was divorced, dissociated and distant; desperately awkward in front of the people he was charged with leading.
And for the most part, the favour was returned. In the few moments he set aside for mingling after his address, the conversations were vague with all the warmth of a maths exam.
Why? Because there wasn’t anything to hitch an engaging conversation to.
Politicians, or at least their strategists, understand that winning people’s support isn’t always about vision, strategy or a pithy articulation of the issues. There is a very clear reason why the President of the United States gets handed a baseball mitt for a quick game of catch in front of the press photographers, when Air Force One touches down on the tarmac, or why the Prime Minister of the United Kingdom pops into a local pub for a beer when he’s out gathering votes.
Without such 2 moments, those leaders are hard to separate from their wealthy families, top educations and privileged backgrounds, which themselves offer only an embarrassing comparison to that of their would-be electorate.
If they have one thing in common, leaders of highly engaged organisations are great at creating a compelling personal narrative separate from their professional roles.
Ooba sales head Bradd Bendall has built a niche as a ridiculously well informed rugby pundit. His #DearHeyneke posts during the reign of the hapless Springbok coach Heyneke Meyer earned a broad readership and nearly spun off a range of t-shirts (Meyer stepped down too soon, unfortunately).
Sage ONE boss Steven Cohen rides a motorcycle to work, is a self-avowed fan of alternative rock band Radiohead and is known for his casual dress sense and even more casual language. During his monthly addresses to the entire company, he pulls no punches in saying things exactly as he sees them.
Google co-founder Sergey Brin often joined in a game of beach volleyball on the company’s campus, with the other Googlers.
Politicians know that creating easy points of connection helps to build a narrative that is key to winning mass votes. It’s probably no different for you.
ARTICLE WRITTEN BY COLIN BROWNE,
Contact Us at WeSpeak Global and follow us on Twitter
The articles, video and images embedded on these pages are from various speakers and talent.
These remain the property of its owner and are not affiliated with or endorsed by WeSpeak Global.
Know What You Want and Success is actually fairly simple. Firstly, set a goal. Then break it down into actionable activities. Do the activities. Add in some patience, resilience, hard work and discipline, and voila…..Success! Easy, right? Well, if it were that simple, we wouldn’t need an entire industry dedicated to motivation, training and coaching. […]
25 YEARS IN BUSINESS 1. Marketing is the backbone of your business– always have a Marketing plan and ensure that every day you do something that will make you top of mind with your clients. 2. Stop playing small – always add another zero to everything you plan to do in terms of activities. Widen […]
We all know remote working and the loneliness in your team has had a large impact on our mental health with loneliness being cited as the most common emotion being experienced by entrepreneurs, leaders and employees. This can cause us to withdraw and be less committed, creative, collaborative and attentive, and both the quality and […]
The Mindset That Makes Me a Successful Speaker and communicating well have been integral parts of my identity for as long as I can remember. Whether it was a classroom full of my peers back in school or an auditorium full of strangers at a big event, there has always been something immensely fulfilling about […]
11 WAYS TO LIVE with a New year. New goals. New opportunities. #NOMATTERWHAT IN 2022 Welcome to 2022. 11 WAYS TO LIVE #NOMATTERWHAT IN 2022 What separates the high-achievers that actually reach what they strive for from those that don’t? Even in the face of assuredly new challenges, limits and obstacles… I’ll tell you – […]
Siphiwe Moyo’s new book, called “Your Next Move” hits the shelves this week. Career Strategies to Survive and Thrive During Covid-19 and Beyond. As we all think about our responses to COVID-19, we have to try both offence and defence career strategies to survive. In other words, you need to try and hold on to […]
IT’S A NORMAL DAY ON ALIWAL SHOAL. ABOVE TWENTY DEGREES CELSIUS, BLUE WATER WITH SMALL PARTICLES, A LITTLE BIT OF A CURRENT PUSHING, WE DRIFT ALONG WITH IT, WAITING FOR THE SHARKS… (THIS IS THE STORY OF MY FIRST EVER FREEDIVE WITH SHARKS) It’s a clear blue sky, warm air and a slight breeze- […]
If you don’t prioritise your sleep, you are putting your health at risk. Good quality Sleep Weight Health is the diet pill we’ve all been looking for, the ultimate wrinkle cream and the secret to longevity. And guess what? — it’s free! When we think of our beds and our pillows, we often forget […]
Our Mission
© All rights reserved 2025. Created using VOXEL THEME
