Course Details
This course will explain how to use a technique called Art of evangelism to change the hearts, minds, and actions of your customers, colleagues, and employees.
Evangelism is an innovative approach to sales, marketing, and management. It means mobilizing your customers and staff into becoming as passionate about a cause as you are.
Do you want to change the world like Apple?
I first learned the technique of evangelism at Apple where my job was to convince developers to believe in Macintosh before it was “real.” I also used evangelism to convince developers and customers to believe in Apple during some of its challenging times. And the rest is history.
Subsequently I’ve used evangelism to introduce many new products. I’m currently the chief evangelist of Canva, the online graphics design service that empowers people to create great graphics. We’ve signed up over 10 million customers in 179 countries in less than four years. That’s the power of evangelism!
This course distills my 30+ years of experience as an evangelist into a straightforward handbook for putting evangelism into action.
Contact Us at WeSpeak Global and follow us on Twitter
Course Modules
Why Evangelism Matters
Activity: Brainstorm Your Cause
Are You Already An Evangelist?
Learning Points
This course is for people who want to make a difference. If you want to transcend traditional sales and marketing in order to create believers, this course is for you. If you want to challenge the status quo, the mediocre, and the mundane, take action to become a world-class evangelist.
Who this course is for:
Instructor Speaking Profiles
Guy Kawasaki is the chief evangelist of Canva and the creator of Guy Kawasaki’s Remarkable People podcast. He is an executive fellow of the Haas School of Business (UC Berkeley), and adjunct professor of the University of New South Wales. He was the chief evangelist of Apple and a trustee of the Wikimedia Foundation. He has written Wise Guy, The Art of the Start 2.0, The Art of […]
Other Courses
You have the degree(s), you do great work, you work your ars off…and you want to advance your career and b brilliant. But you’re not quite sure how to get there. Or (gasp) if you even want to try. It can be a struggle The working world feels really complicated and convoluted…and often filled with […]
The Establish Your Executive Presence Course is designed to help you become a game-changing leader of hybrid work. Get my proven, step by step, results-focused approach to leading your team in the modern world. Imagine yourself in five years after mastering the skills of a hybrid work executive. You can connect with team members anytime, […]
Survive Disruptive Change For yourself, your team and your business. (Spoiler alert, Covid wasn’t the only deep disruption we’re all going to face in the 2020s). Survive Deep Disruptive Change Get Ready to Deep Disruptive Change FREE video mini-series of the 4IR and the implications for you, your career and your industry. Contact Us at […]
The Essential Guide to Entrepreneurship to avoid the hardest part of starting your own business is taking the first step. This course is designed for budding entrepreneurs of all backgrounds and experience levels. If you’re even remotely interested in becoming an entrepreneur or starting your own business, you can’t afford to miss out on Guy’s […]
As globalization and technology rapidly creates new market segments against a backdrop of increased conversations on social issues, how you’re selling, when you’re selling, and who you’re selling to have all shifted dramatically. No matter what industry you’re in, if you want to find success, you need to adjust your sales strategy accordingly. In this […]
The Critical Need for Innovation and Sustainability is a fundamental requirement for organizations to thrive in the current landscape. However, true innovation goes beyond mere technical advancements. It stems from a culture of inclusivity and self-inclusion. This course highlights the connection between emotional intelligence, self-inclusion, and fostering innovation. By enhancing emotional intelligence and embracing self-awareness, […]
This self-paced training program walks you through the foundations of Stress Mastery Foundations , including the 4 core habits and the Brain Recharge Process. You will also receive access to the full Stress 360 Assessment and a debrief video to help you learn about your unique relationship with stress, as you begin to transform it […]
”Own Your Industry” is an internationally accredited CPD course. The Own Your Industry author-led course is a step-by-step guide which shows you what you can do in order to position yourself as the “go-to-name” in the industry that you play in. When you are recognised as the expert, people will flock to you. This author-led […]
The profiles and artwork embedded on these pages are from various speakers and talent.
WeSpeak Global provides costs that are accurate at time of publishing.
These remain the property of its owner and not affiliated with or endorsed by WeSpeak Global.
Course Fees listed on this website are intended to serve as a guideline only.
Our Mission
© All rights reserved 2025. Created using VOXEL THEME
