Course Details
”Own Your Industry” is an internationally accredited CPD course.
The Own Your Industry author-led course is a step-by-step guide which shows you what you can do in order to position yourself as the “go-to-name” in the industry that you play in. When you are recognised as the expert, people will flock to you.
This author-led course will teach you how to create an industry reputation, make use of media channels in order to reach your market as well as communicate complex ideas by using memorable frameworks. In his course, Douglas will teach you how your fee structure defines you as beginner or a respected veteran.
The course explains how to create a title, become a face as well as a voice in the minds of key industry players. Douglas also teaches you how to use simple and powerful positioning techniques so that you can stand out from the marketing noise of your competitors.
One of our past students says that this course is an ‘excellent guide to owning your industry’.
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Learning Points
Instructor Speaking Profiles
When you insist on ‘owning’ your industry, there is no alternative: International speaker and business author Douglas Kruger CSP helps you to build your brand, to out-pace your competitors through innovation, and to position yourself as an industry leader. Douglas Kruger | Branding Marketing Expert Douglas is the author of 6 business books, including the […]
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When anyone wants to get ahead in their careers, or has started a business and wants to Own Your Network, they all are given this piece of advice: “You need to network with industry players.” The word ‘networking’ strikes fear into the hearts of many as there’s no blueprint for it. Some individuals are naturally […]
Having been there, done that, Ian Russell, wrote the bestselling, down to earth, business book: The Other End of the Telescope. retired from mainstream corporate life in 2018. In the book, Ian shines an irreverent but hard-hitting spotlight on the absurdities of getting things done in large business, examines the loneliness and tough realities of […]
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The Critical Need for Innovation and Sustainability is a fundamental requirement for organizations to thrive in the current landscape. However, true innovation goes beyond mere technical advancements. It stems from a culture of inclusivity and self-inclusion. This course highlights the connection between emotional intelligence, self-inclusion, and fostering innovation. By enhancing emotional intelligence and embracing self-awareness, […]
As globalization and technology rapidly creates new market segments against a backdrop of increased conversations on social issues, how you’re selling, when you’re selling, and who you’re selling to have all shifted dramatically. No matter what industry you’re in, if you want to find success, you need to adjust your sales strategy accordingly. In this […]
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