Course Details
”Own Your Industry” is an internationally accredited CPD course.
The Own Your Industry author-led course is a step-by-step guide which shows you what you can do in order to position yourself as the “go-to-name” in the industry that you play in. When you are recognised as the expert, people will flock to you.
This author-led course will teach you how to create an industry reputation, make use of media channels in order to reach your market as well as communicate complex ideas by using memorable frameworks. In his course, Douglas will teach you how your fee structure defines you as beginner or a respected veteran.
The course explains how to create a title, become a face as well as a voice in the minds of key industry players. Douglas also teaches you how to use simple and powerful positioning techniques so that you can stand out from the marketing noise of your competitors.
One of our past students says that this course is an ‘excellent guide to owning your industry’.
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Learning Points
Instructor Speaking Profiles
When you insist on ‘owning’ your industry, there is no alternative: International speaker and business author Douglas Kruger CSP helps you to build your brand, to out-pace your competitors through innovation, and to position yourself as an industry leader. Douglas Kruger | Branding Marketing Expert Douglas is the author of 6 business books, including the […]
Arlan Hamilton will show you how to raise startup capital as she did with millions of dollars as the founder of investment fund Backstage Capital, and have generated millions of dollars in revenue as the founder of three companies — Backstage, Runner, & Arlan Was Here LLC — all for a combined $20+ million in the past 5+ years! Since […]
This course will explain how to use a technique called Art of evangelism to change the hearts, minds, and actions of your customers, colleagues, and employees. Evangelism is an innovative approach to sales, marketing, and management. It means mobilizing your customers and staff into becoming as passionate about a cause as you are. Do you […]
Employees are much more likely to stick around if they’re having Coaching in Action, their talents are being developed, and they feel supported by their leaders. But how do you enhance your impact and coach for both performance and development? In this course, instructor Sara Canaday demonstrates the practical application of key coaching skills through […]
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Learn how to cultivate a brand by maximizing your presence & leveraging the power of your personal brand through leadership. Cultivating A Leadership Brand Nadia has anchored and hosted feature programs for CNN International, CNN Airport Network and MNet Television (South Africa) and reported for CNN Weekend. Nadia was formerly Editorial Producer for CNN’s Weekend […]
As globalization and technology rapidly creates new market segments against a backdrop of increased conversations on social issues, how you’re selling, when you’re selling, and who you’re selling to have all shifted dramatically. No matter what industry you’re in, if you want to find success, you need to adjust your sales strategy accordingly. In this […]
The Essential Guide to Entrepreneurship to avoid the hardest part of starting your own business is taking the first step. This course is designed for budding entrepreneurs of all backgrounds and experience levels. If you’re even remotely interested in becoming an entrepreneur or starting your own business, you can’t afford to miss out on Guy’s […]
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