Author: Vincent Barends
Vincent Berends is the Top 35-under-35 and founder of the Optima business group – a group of companies that bring the disciplines of accounting, administration, finance, financial planning, insurance and legal practices together, as opposed to clients having to use various professional service providers. Name: Vincent Berends (33) Region: Northern Region Job Title: Managing Partner / […]
Vincent Berends is the Top 35-under-35 and founder of the Optima business group – a group of companies that bring the disciplines of accounting, administration, finance, financial planning, insurance and legal practices together, as opposed to clients having to use various professional service providers.
Name: Vincent Berends (33)
Region: Northern Region
Job Title: Managing Partner / Founder
Years in this position: 7
Company Name: Optima Financial and Tax Solutions Mpumalanga
Entry Category: Practice
Vincent Berends built this business model with the focus on clients and by building trusting relationships with both clients and other professionals. This model has resulted in the opening of the first franchised accounting office in Pretoria in 2017. The franchised office can provide clients with a personal one-stop, integrated service offering provided by the group’s expert professionals. The franchisee accountant, therefore, does not need to be an expert in business but can focus on what an accountant does best knowing that he or she has access to various hand-selected experts in other value-adding disciplines when needed.
He was born to lead, inspire and excel in everything he pursues. He believes that nothing is impossible and that the only limitations in life are those imposed on oneself. Growing up in Mbombela (Nelspruit), he realised that everything starts with a plan – whether it is to build a house or starting a business – and that proper planning prevents poor performance. Every achievement and end result he achieved can be traced back to a plan he had formulated beforehand. He, therefore, regards himself as a business strategist as opposed to a consultant.
Vincent believes in the fair and equal treatment of every person and business – nothing upsets him more than when someone is being treated unfairly. This has earned him the respect of many, but also (unfortunately) resulted in him being ‘less popular’ with others. Vincent has also been involved in a project that has the potential to change 22 million commuters’ lives. Unfortunately, the details of the project cannot be shared at this stage, but an official launch is expected next year.
Although challenging at times, Vincent Berends believes in having a proper balance in life and enjoys spending quality time with his family, wife and three stepchildren.
Contact Us at WeSpeak Global and follow us on Facebook
Read further articles in similar categories
The articles, video and images embedded on these pages are from various speakers and talent.
These remain the property of its owner and are not affiliated with or endorsed by WeSpeak Global.
Season 2 of review leadership highlights live is coming to an end with one final episode that celebrates a thrilling season of conversations, coaching sessions, and a few solos – 57 episodes in total! That’s something to celebrate. The big themes of the season are: Self-awareness Thriving through challenges Defining your leadership style with daily […]
I first met Julie Faupel during a week-long personal growth retreat and learnt how to get Closer to Your Customer. The retreat required a total digital detox and abstinence of any conversation related to career, work or business. Julie and I became fast friends and for me personally, the retreat experience was transformational. Fortunately, the […]
You don’t have to be a genius to be a leader of genius! – my earliest challenges were to rebuild a broken Porsche brand and then to inspire the team at BMW GB to achieve a 500% improvement in profit while transforming the service levels of an industry. Since then, Kevin Gaskell has founded start-ups, […]
Defining great brand values: Five practical pointers A surprising number of brands have values that are about as useful as a chocolate fireguard. Seriously. They do. Unfortunately, this only becomes apparent when brands try to bring their values to life via the experiences they want to build. Things grind to a halt because their brand […]
Stop shoving Do-it-Yourself Options technology on your customer that serve you, but not them! I drop in to my local Wells Fargo branch to get a document notarized and the teller at the counter directs me to scan the QR code on the poster nearby to get on their “digital waiting list.” I say […]
Are we on the brink of the Un-Recession? The latest jobs report–published August 5–showed that the United States added over half a million new jobs in the month of July. Unemployment is at or a near a 50-year low. Both points add credence to a growing number of economists who are pushing back against […]
Don’t you just love when prospects ask you that question? – What Makes You Different? If you recognize the question as the true trap that it is, and you know how to deal with it, then you love it. If you don’t treat that question as the trap that it is, you’re toast. For […]
Unfolding everywhere around us to Disrupt or die as Duncan Wardle was featured in an article and video on NBR a couple years back. I made a prediction then, and we’re already seeing evidence of that prediction Duncan Wardle likes the Walt Disney quote: “It’s kinda fun to do the impossible.” He knows more than […]
Our Mission
© All rights reserved 2025. Created using VOXEL THEME
