The Wonderbag a Finalist for 2022 Food Planet Prize

When the Chief Marketing Officer mentions brand values in the boardroom they can be treated with disdain and Why your brand needs values. Eyes roll. Disparaging glances are passed. Brand marketing mumbo jumbo. Nothing could be further from the truth. Brand values are important. They are powerful brand assets. This post explains why.  Values influence […]

My mind jumped from one random thought to the next, my heart raced, and my mouth went dry, Using Are Eustressed to fuel performance. Radio calls were being made, but I wasn’t processing what was being said. I was behind the aircraft. I was experiencing a helmet fire. In reality, I was sitting securely in […]

LED performance and light technology continues to be a popular choice for corporate and private events and here are LED and Glow Performers That Will Mesmerize USA Audiences. The impressive drone light show at the 2020 Tokyo Olympic Ceremony indicates that new entertainment technology has arrived. We have researched 5 LED performer for hire in […]

Technology in the Drivers Seat is in most of the tasks we perform in our day-to-day life, having an assistant to help us can make things much easier. For that reason, one of the latest trends in technology has been the creation of virtual assistants. Usually, these help systems are connected to our phones, and […]

Now that we are in the midst of the world’s largest remote work does not work experiment, it’s worth asking: what does it take to run a good virtual meeting? It is all too easy to just focus on what can be controlled and configured: security, bandwidth, platforms or devices. However, when it comes to […]

GUIDE TO A TURBULENT WORLD from Economist and best-selling author Dr Dambisa Moyo (St Antony’s, 1997) discusses the world we’re in and how to negotiate it. Economist Dr Moyo (St Antony’s, 1997) was drawn to St Antony’s for its international, graduate student body and expertise in ‘macroeconomics and geo-politics’ as she puts it. She completed […]

Business success isn’t only reserved for large corporations with seemingly unlimited budgets to design customer experience. There are countless stories of small businesses that have grown to incredible heights simply by treating customers in a way that made them want to share their experience with family, friends, colleagues and on social media and encourage them […]

Generosity is an interesting beast so WHY SO STINGY. As a charity CEO, I have seen it expressed in many different ways. The best kind of generosity comes with warmth and good old NSA – no strings attached. This kind of generosity is glorious to witness and is the backbone of charity work all over […]