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Become A Better Presenter

Charlotte, North Carolina, United States

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Author: Jones Loflin

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If you’re struggling to Become A Better Presenter, or are new to the field, here are some ideas that I’ve incorporated in my 28 years as a keynote speaker/presenter. Feel free to check them out and see if any can help you along the way! 1) Know your audience better than they know themselves […]

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If you’re struggling to Become A Better Presenter, or are new to the field, here are some ideas that I’ve incorporated in my 28 years as a keynote speaker/presenter. Feel free to check them out and see if any can help you along the way!

1) Know your audience better than they know themselves

What does a typical day look like for them?
How are current local/state/national events affecting them?
What are the concerns about their business/personal life that keep them up at night?
What are the “hot button” issues in their industry?
What language/ideas/discussions would be a turn off to them?
What’s changed in their world/industry in the past year? The past week?
What types of activities would best engage them in a presentation?
Who else is speaking at the conference or event? What is the focus of their presentation(s)?
What problem can I help them solve?
What do I want them to say about the presentation 30 days from now?

Five Essential Ways To Become A Better Presenter

2) Make it easy for your audience to listen to you

Does your personal appearance distract from your words?
Does your environment limit their ability to listen?
Are they in a physical, mental, and emotional state to best receive your words?

3) Use the Rule Of 3

Keep your number of points to 3
Tell them the points up front
Remind them of the points at the end

4) Embrace the power of questions… and silence!

Ask thought-provoking questions to get them thinking about the topic or point
Silence is a sign that people are processing what you said

5) Practice

Use any conversation to practice your technique

Become A Better Presenter ARTICLE WRITTEN BY: JONES LOFLIN

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