Author: Shelley Walters
One top tip you need to maintaining a high level of engagement among all parties in any meeting is a challenge. But, doing it in a video-led environment makes the real-world challenge look like child’s play so Learn the one top tip. If you have spent any time on video calls up to now, you […]
One top tip you need to maintaining a high level of engagement among all parties in any meeting is a challenge. But, doing it in a video-led environment makes the real-world challenge look like child’s play so Learn the one top tip. If you have spent any time on video calls up to now, you will know what this means.
The winners in this new world of online selling will be the ones who master this, and the ones who can keep all the key stakeholders engaged, or better still, captivated.
Building trust and credibility will help you get the meeting, once in the virtual room however you will need to increase your reach and influence if you hope to not only gain but to hold the attention of your key decision-makers,
There are at least three criteria to building trust:
But, beyond building trust, we need to find ways of increasing the influence we have over key decision-makers, as well as those who play different roles in the evaluation of the purchasing decision.
The call before the meeting:
There are a number of ways to increase your influence with decision-makers in an online meeting. The most powerful is to ensure that your sponsor is primed to introduce you to the other attendees as the expert who has been invited to contribute to the discussion.
Simply having your champion introduce you as the expert while explaining why they invited you specifically, can make a considerable difference to the amount of time, attention and influence your customer is happy to give you!
This call has additional benefits; by timing it the day before the meeting you give your sponsor opportunities to open up and share any new information that may have cropped up between your last discussion and your upcoming meeting. Not to mention that this step powerfully demonstrates your commitment and care to your client. This is a very different behaviour type from those who simply stumble from one meeting to another.
Next week we will be talking to you about pitching online, and specifically where 99% of online pitches FAIL. Don’t miss it!
Contact Us at WeSpeak Global and follow us on Twitter
The articles, video and images embedded on these pages are from various speakers and talent.
These remain the property of its owner and are not affiliated with or endorsed by WeSpeak Global.
Your first time as a manager is a learning experience as much as anything else and what is the best way to build trust? How do you lead your team well? Who should you hire? Where do you draw the boundaries with former colleagues who are now direct-reports? WHAT’S THE BEST WAY TO BUILD TRUST? […]
On this day that has been set aside to honor the legacy of Dr. Martin Luther King Jr., it’s important to note that Dr. King’s words still ring true today, It Really Boils Down to This. The power of truth does not decay with the passing of time. Dr. King’s message is proof that you […]
Over the last year as You Want to Be an Authentic Leader, you’ve worn countless sweatshirts on Zoom calls, taken meetings while walking, and even brought Fido, your adorable Shih Tzu, into a few calls. Well done. However, and I hate to break it to you, that doesn’t necessarily make you an “authentic leader”. The […]
Do you remember THE BAIT SWITCH DOES NOT WORK and the first time you were disappointed by a large organisation? My earliest memory of corporate greed (we all have those, right?) was what I recall being a few months after Smarties Mini Eggs were launched in South Africa. As a lifelong fan of the traditional […]
Lift as You Rise is Bonang Mohale’s book, published during his tenure as CEO of Business Leadership South Africa. He is a highly respected South African businessman, who is known as much for his patriotism and his active role in seeking to advance his country’s interests as for the leading role he has played in […]
Veteran business writer Theodore Kinney interviews Dane Jensen and shares his takeaways from The Power of leading under Pressure for strategy+business. Pressure is a goad. Whether it arrives in the guise of a burning platform or a project deadline, a strategic goal or a performance target, a high-stakes deal or an aggressive competitor, pressure can […]
The old saying, “What got you here won’t get you there,” applies as a Skill You Need to Master to your professional life today. The world is quickly changing as well as the competitive landscape. Whether you are running a business or trying to increase your career equity, ramping up your skill set is important. […]
If we are going to do new things to survive in the Industrial Age, we are going to meet uncertainty. If we are going to meet uncertainty, we are going to discover risk. A show of hands… How many people, when you were 12, 13, 14 years of age, had a mother or a father […]
Our Mission
© All rights reserved 2025. Created using VOXEL THEME
