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When the brand fits, Define: giraffe. A tall, graceful mammal, Giraffa camelopardalis, generally inhabiting the society events, radio airwaves and cycling races of southern Africa. Nudge, nudge, wink wink – YES! Today, you’ll find it at the core of my personal brand identity, following an apt giraffe nickname from journalist and designer Craig Jacobs back in […]
WHAT MAKES A WINNING TEAM: 4 key lessons from the lion pride and the victorious 2019 RWC Springbok rugby team It was an exceptional result that captivated a nation. One year ago this November South Africa’s national rugby team, the Springboks, lifted the Webb-Ellis trophy into the Yokohama sky, winners of the 2019 Rugby World […]
The global market economy is facing a tough time, with billions of dollars lost this week alone — and the local market is following suit with wisdom all around us The outlook is negative and some economies are preparing for another crisis. This does not provide an inspiring environment for someone looking to start or […]
Defining great brand values: Five practical pointers A surprising number of brands have values that are about as useful as a chocolate fireguard. Seriously. They do. Unfortunately, this only becomes apparent when brands try to bring their values to life via the experiences they want to build. Things grind to a halt because their brand […]
Eddie Botes, Leadership and Culture Speaker wrote this article, Critical Thinking for the Adaptive Leader. VUCA is an acronym that is now well established as a description of the business world that we currently operate in. In a Volatile, Uncertain, Complex, and Ambiguous world, there is no going back to the familiar and predictable world before the global financial […]
If you’ve ever launched something as 3-2-1 Liftoff!, whether it is a basketball shot, a new business, or the 2 Liter bottle rocket for your kid’s science project, you know the arc of senses one feels in each attempt to succeed as we let go of our security and send the object into motion to […]
Excited to share the big news that I’ve been talking with many of you about already! The Launch You’ve Been Waiting For. How to Get Results #NoMatterWhat, It turns out there’s actually proven science around how to get results #NoMatterWhat. It’s all too clear that this is still a really tough time for many people […]
If you’re a sports fan like I am, this is a great time for YOUR highlight reel! March Madness launches shortly — but today, eyes are on the free agents signing new contracts in the NFL. All-day long, sports networks are showing highlight reels of a player’s performance. However, when you examine who gets paid […]
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