Chris Bertish | Captains Log 13th June, 2022

Generosity is an interesting beast so WHY SO STINGY. As a charity CEO, I have seen it expressed in many different ways. The best kind of generosity comes with warmth and good old NSA – no strings attached. This kind of generosity is glorious to witness and is the backbone of charity work all over […]

A sales slump is a time in which a sales pipeline loses its momentum, leads slow down, or stop coming in altogether, opportunities that are already in play begin to stagnate, and deals that we were sure to win we either lose to a competitor or to a lack of decision-making readiness from the customer. […]

Building brands takes time. Be patient. Branding is an overused, misused and even abused management term. People think brand is a quick design fix for many management ills. It’s not. Building a brand takes time to root and enact change. The reason being, brands can influence our emotion and behaviour and that doesn’t happen overnight. […]

It’s hard to believe twenty years have passed since I was honoured and humbled to carry the 2020 Olympic Torch Hindsight to Rekindle Embers of Hope, on the day of the opening ceremonies of the Sydney 2000 Olympics; one of only 26 people before Cathy Freeman lit the cauldron in the stadium. I’d been privileged […]

Some people see the glass as half full, others see it as half empty, but I just gulp it down and ask for more Optimistic During Setbacks. Life is a smorgasbord, and even though some servings are tough to swallow, you need to power through it in order to enjoy dessert. Enough with the food […]

Ways to Use Authenticity is so much more than “being yourself”, and how you can use it as your new career playbook. It was a teeny bit embarrassing. I had just kicked off one of the most important negotiations of my career. I was brand new in the COO role for my company, and one […]

Do your Data-Driven Marketing efforts feel like a shot in the dark? It doesn’t have to be that way.    With the power of today’s abundance of data, brands can use a measured and data-driven approach to build an agile and compelling customer experience.   According to Tiffany Perkins-Munn, Head of Data and Analytics at J.P. Morgan Chase, […]

Where do you get your most innovative ideas to boost innovation? How do you increase the rate of creativity in your organization? As a creator, entrepreneur, or founder these are probably the most important questions you can ask. So, where do you start? You’ve probably heard the phrase “think outside the box” a thousand times. […]