Frank Furness

  • Travels From: Orlando, FL
  • Fees: On Request

Keynote Topics

We have seen huge changes in the sales process over the years. It started with relationship selling, then moved on to solution selling. Following this was process selling…. but the internet changed all that.

Now the buyer is in control, they rarely have time for relationships, already know our product, services and costs, so don’t need us to give them a solution. They also shy away from process step by step selling as they already know what they need, when they need it and where they can find it.

If we are still using sales methods of 15 years ago, we will be missing many opportunities.

This presentation shares strategies and real-life case studies of the successful companies that have adopted the new sales world and what your company could do to optimize your sales opportunities.

The keynote/workshop is based on the best-selling book ‘Walking with Tigers’ which is around Frank’s research and ongoing consulting work with top companies around the world.

We have seen huge changes in the sales process over the years. It started with relationship selling, then moved on to solution selling. Following this was process selling…. but the internet and Covid changed all that.

Now the buyer is in control, they rarely have time for relationships, already know our product, services and costs, so don’t need us to give them a solution.

They also shy away from process step by step selling as they already know what they need, when they need it and where they can find it.

They now have the capabilities to do their research online on the product or service, costs, people and customer feedback.

If we are still using sales methods of 15 years ago, we will be missing many opportunities.

This presentation shares strategies and real-life case studies of the successful companies that have adopted the new sales world and what your company could do to optimize your sales opportunities.

This presentation focuses on practical and useable video marketing ideas. There are numerous ideas and strategies that Frank uses. He is a consultant to a number of large organisations and has helped them to increase branding, exposure and sales using video marketing.

Frank Furness

What will be covered:

  • How to use video for branding, attracting buyers & closing more sales
  • The essential 8 steps of successful sales videos
  • How to make low cost, high impact videos
  • The emergence of LinkedIn as a video platform (10 times more views than Facebook or YouTube)
  • How videos can get you to the first page of Google searches
  • Why you should be using live streaming video and how it can boost business
  • How to craft power video testimonials
  • The power of stories and music in videos
  • How successful companies are using video for marketing & sales
  • The right equipment and software
  • The 3 essential elements of a successful video
  • 13 Types of video for business
  • Creating the sales video & an example of one video that moved a company from $17,000 annual turnover to $30 million
  • The 15 ranking factors to get seen on YouTube
  • How to use Green screen effectively
  • Setup and customise your channel on YouTube
  • The power of video email

Selling has changed massively with the onslaught of the Corona Virus.

Businesses must now adapt to working remotely or from home while still maintaining great relationships with existing clients and selling to new prospects.

This brings a new raft of challenges and skills that need to be learned, practiced and then used with clients.

Frank Furness is an International Keynote Speaker who has presented in 69 Countries helping companies to increase productivity and sales.

In the past three months Frank has presented to companies globally to upskill staff and employees on how to work from home with his H-0-M-E Blueprint.

H – Habits

O – Optimising Online Opportunities

M – Mobile

E – Establishing Expertise

What you will learn:
The H-O-M-E strategy

  • Habits
  • Optimizing profiles to attract business
  • Mobility
  • Establishing Expertise

The three cornerstones of the new selling blueprint

  • Prospecting
    • Identifying and finding your target audience
  • Using Advanced Google Boolean and LinkedIn search strategies
  • Connecting
    • Optimizing LinkedIn for Search Engine Optimization and attracting business

How to connect and use Video squeeze pages
A posting strategy that will get thousands of genuine views and comments from your target audience
CommunicatingThe power of video, essential equipment and software you can use
How to create beautiful backdrops and look professional, even presenting from home
Dressing for Success remotely
Enthusiasm, eye contact and interactivity
The Power of Zoom in sales
How to get Video Testimonials
How to create Video emails

The world is changing and so is the way we do business.

This session will explore the science of selling to the new generation of online buyers.

It will share ‘attraction marketing’ strategies to build your company brand, drive traffic to your website, dominate Google and share the strategies of successful companies that are using ‘new media marketing’ successfully.

You can learn new, low-cost strategies for boosting your business with the minimum of effort and at the minimum of risk. These strategies are proven to work but rarely used because few business owners realize how simple it can be to increase sales – even during tough economic times.

Discover how to supercharge your online presence, build your brand, sell your products and services and dominate the first page of a Google search. Discover the awesome power of video and how to get thousands of views. 

This a totally practical session and delegates will leave with many ideas that they can apply to their business immediately.

This keynote/workshop equips participants with practical tools and techniques to enable them to discover and act upon the disruptive changes happening in business. 

  • Economic
  • Cultural
  • Generational
  • Technology
  • Business
  • Globalization
  • Offshoring & Outsourcing

Economic: The impact of the Corona Virus has affected companies and individuals globally. The resulting economic crisis has been disastrous for many organizations. How prepared are you for any future global crisis that could impact on your business?

Cultural: The world has become more global. Companies now have staff, customers and suppliers from different countries with different cultural differences. What do your employees need to understand to develop win-win relationships?

Generational: there are now 4 generations working together, all connecting in different ways. They have differences in work patterns, loyalty and motivation. What does your organisation need to do to harness and adapt to get the best out of all these generations?

Technology: What are the key emerging technologies, and how are they being used inside and outside your industry, company, and region to create advantages? Your business can now dominate Google, have its own online TV station and build its brand with the resources available, many free.

Business Models: Are there new business models emerging that you can adopt or adapt to deliver radical improvements in the way you and others do business? Will these improvements drive profitable growth by creating proprietary advantages in the way you do business? How can you become the ‘go to’ business in your industry and create ‘sticky’ clients by differentiation and service?

Globalization: What’s happening in another part of the world that you could adopt or adapt in your environment? What are the proprietary advantages that you have based on your access to people, information, materials, or capital? Are new markets or businesses emerging in other parts of the world that create opportunities or threats?

Offshoring and Outsourcing: Are there opportunities to create value by outsourcing or offshoring activities that you currently perform inside your organization. How and where the best places to outsource are and the benefits to your organization?

Selling has changed massively in the past 15 years with the advent and influence of the internet and social media.

The biggest challenge facing most sales advisors is still how to find new business and clients. Traditional cold calling now has little or no impact and other methods that are far more effective are now available with the latest technology.

Modern advisors are now using sales intelligence and the latest tools and strategies to find, research and connect with potential clients.

In his presentation Frank shares advanced strategies that will give you the tools to identify, connect and communicate with prospects through LinkedIn.

Today, the successful organisations have a unique ability so market and sell their products and services.

Getting the Sale is a fast-paced, dynamic and highly informative seminar that covers ideas, techniques, tips and practical useful information.

Frank has a proven record in sales and marketing and now helps organisations in sixty – nine countries to improve their skills and bottom line profits.

Frank’s research with 500 of the world’s top salespeople has enabled him to share their secrets and success habits.

The seminar uses case studies, interactive and engaging exercises, video clips, and real-world examples from world-class practices in sales excellence. Join this seminar and gain:

Understanding of the psychology of selling
Practical sales tools and techniques
Marketing and branding
Success habits of the ‘greats’ in sales
Knowledge that will help you to meet and exceed targets

Gallery

Videos

Frank Furness belongs to these Categories

Frank Furness lively, enthusiastic and humorous style has inspired audiences all around the world. He is a specialist in sales, technology, social media and goal setting and how they work in tandem to produce great results for organizations. Frank is the Past President of the Professional Speakers Association of Europe and past Chair of the […]

Frank Furness lively, enthusiastic and humorous style has inspired audiences all around the world. He is a specialist in sales, technology, social media and goal setting and how they work in tandem to produce great results for organizations.

Frank is the Past President of the Professional Speakers Association of Europe and past Chair of the International PEG for the National Speakers Association of USA.

In November 1997 in Ireland, Toastmasters International recognised Frank as one of the top five ‘humorous’ speakers in the UK. In August 2001 he was the only non-American listed in the USA “Meetings & Conventions” magazine as being one of the ten most sought after speakers on the professional speaking circuit.

In 2007 he was awarded ‘Top Speaker’ for Vistage (the world’s largest CEO organisation) Europe in 2011 inducted into the ‘Speaker Hall of Fame.’

In 2011 Frank Furness was inducted into the ‘Speaker Hall of Fame’ and in 2013 awarded ‘Top Overseas Speaker’ for Vistage Australia.

Frank Furness | Sales Expert

He has been a guest on many TV and radio talkback shows internationally, speaking on goal setting, motivation and positive mental attitude. His YouTube channel is watched by millions and he has video testimonials from leaders all over the world

He currently spends seventy percent of his time speaking internationally, working in fifty eight countries.

An accomplished presentation skills trainer, Frank coaches many top sports people on public speaking and delegates have attended his ‘Speakers Bootcamp’ on five continents..

He is a regular speaker at Entrepreneurs University and his clients include the British Olympic Team, The Professional Cricketers Association, Sporting Champions and Sport England.

Apart from speaking, Frank Furness has an Internet Marketing business with 22 websites marketing various products and services.

Frank Furness has been an avid supporter of video marketing for many years and his YouTube channel has 650 videos, 4 million views and over 6,000 subscribers.

KEYNOTE TOPICS:

You can’t sell a Porsche if you cycle to work – Getting the Sale

We have seen huge changes in the sales process over the years. It started with relationship selling, then moved on to solution selling. Following this was process selling…. but the internet changed all that.

Now the buyer is in control, they rarely have time for relationships, already know our product, services and costs, so don’t need us to give them a solution. They also shy away from process step by step selling as they already know what they need, when they need it and where they can find it.

If we are still using sales methods of 15 years ago, we will be missing many opportunities believes Frank Furness.

Organization’s now have three sales forces:
The traditional sales force – they need to be versed in new sales techniques, understanding the psychology of buying (rather than selling) and moving from left brain to right brain sales strategies. They also need to be well versed with the latest opportunities of finding clients, including LinkedIn, Advanced Google searches and Twilert.

The unrecognized sales force – this is everyone in your organization who believes that they are not in sales yet interact with clients daily. By developing a customer rather than operational focus and giving them the correct skills, you will have more ‘sticky’ customers that will stay with your organization because of the superior service with Frank Furness.

The unseen sales force – these are the potential clients that you don’t even know are looking for what you can offer. If you are not on the first page of Google (for a search term, not your company name), don’t feature prominently on LinkedIn and are not having conversations on the social media channels where your clients ‘hang out’, you will be missing massive opportunities. Smart companies are now using advanced online strategies like ‘remarketing’ and ‘embedded pixels’ with potential clients that have visited their website.

Walking With Tigers

The keynote/workshop is based on the best-selling book ‘Walking with Tigers’ which is around Frank Furness research and ongoing consulting work with top companies around the world.

We have seen huge changes in the sales process over the years. It started with relationship selling, then moved on to solution selling. Following this was process selling…. but the internet and Covid changed all that.

Now the buyer is in control, they rarely have time for relationships, already know our product, services and costs, so don’t need us to give them a solution.

They also shy away from process step by step selling as they already know what they need, when they need it and where they can find it.

They now have the capabilities to do their research online on the product or service, costs, people and customer feedback.

If we are still using sales methods of 15 years ago, we will be missing many opportunities.

Contact Us at WeSpeak Global and follow us on Twitter

Send an enquiry to Frank Furness

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