Author: WeSpeak: SAICA
At 26 years old, Tramayne Monaghan was the youngest divisional CFO for Tencent and a Top-35-under-35. He has spoken at global conferences and is a mentor to three digital businesses: Broadley Speaking, African Secret and TurnUp Music. He has launched and run various consumer mobile products such as WeChat, WeChat Wallet, VOOV, JOOX and PUBG […]
At 26 years old, Tramayne Monaghan was the youngest divisional CFO for Tencent and a Top-35-under-35. He has spoken at global conferences and is a mentor to three digital businesses: Broadley Speaking, African Secret and TurnUp Music. He has launched and run various consumer mobile products such as WeChat, WeChat Wallet, VOOV, JOOX and PUBG Mobile and has assisted Naspers’ COVID-19 responses in South Africa.
He believes in the antithesis of the traditional CA. The brand he has built for himself is one he hopes young CAs(SA) will take up − the new CA is courageous and ethical, analytical and creative. He has spoken at numerous global conferences about this new age of work and the new digital world.
Tramayne’s goal has always been to use his platform and the company he works for as a springboard to do good. He has been a part of numerous bursary campaigns through the brands he represents: VOOV, JOOX and PUBG Mobile. Education is important to him, so he drives this narrative internally.
He drives an internal culture of leadership growth through an internal accelerated leadership plan that includes mentorship and learning. This plan was a product of his desire to open minds to new ways of thinking, but also to allow Tencent staff members to go on their own unique and individualised leadership journeys. He devised the plan and implemented it with a business coach they have brought in to run it. ‘I believe humans need to grow. I am outspoken on development areas for high performances including meditation, breathing techniques and owning your power,’ says Tramayne.
‘My ethos is simple: we are all leaders and I will only be judged on how I grow those around me. But I am also open and authentic about my own struggles. These have resulted in my driving harder to be a young leader and to show others the path is there with the right work ethic and, more importantly, with the right mindset. I use my platforms to drive a change in thinking and challenge the status quo. I believe the world is non-linear. I believe that the greatest asset we can acquire is asking why.’
Tramayne has been a digital mentor to young CAs(SA) through SAICA’s mentorship projects. He currently mentors three digital businesses as he drives to lead, share and influence.
‘I have driven my brand of “non-traditional” CA for years now’, says Tramayne. ‘I have created paths outside of finance to achieve success at a young age. Finance was my one tool, but I have built a repertoire to which I think young CAs(SA) can aspire. I speak about humanity and a love for growth; I want the world of young CAs(SA) to enhance the environment around them. My dream is to create a young leader that transcends their story and develop one that puts them into the news for the good they will do.’
According to Tramayne, the profession needs a voice that outlines change. The profession needs to see the value that can be placed outside of debits and credits. ‘I will never stop developing my narrative on what a CA(SA) should be. I am not perfect, but I can be the blueprint for a generation of incredible young CAs(SA).’
Contact Us at WeSpeak Global and follow us on Twitter
Video
The articles, video and images embedded on these pages are from various speakers and talent.
These remain the property of its owner and are not affiliated with or endorsed by WeSpeak Global.
This expedition was the first in a series of five Beyond Engulfing Magnificence Expeditions with Jacques Marais. The idea was to mountain bike the edge of the incredible Namib Desert from Serra Cafema on the Angolan border to Swakopmund along the coast of Namibia. I’m on the edge of a gigantic granite outcrop. Ep.2/9 | Engulfing […]
Culture and Talent Retention is a real challenge and employees are looking for organizations that inspire them, uplift them and create opportunities for growth and progression. Of significant importance to retaining people is the ability of an organization to create alignment between what they say and what they actually do. Misalignment of value systems is […]
Digital Natives have grown up in a world that has been called the VUCA world. This is an acronym that covers four areas outlined below. V equals volatile U equals uncertain C equals complex A equals ambiguous There is a corresponding VUCA response that we can take advantage of as we walk with Digital Natives […]
I had a recent team meeting where I brought our Caring Inclusive Listening Leadership coaches together to discuss an idea regarding the community. The call ended up going in an entirely different direction, but ended up in an amazing place. As the conversation grew, many strong opinions came forth on all sides, but I trusted each of them […]
If we are going to do new things to survive in the Industrial Age, we are going to meet uncertainty. If we are going to meet uncertainty, we are going to discover risk. A show of hands… How many people, when you were 12, 13, 14 years of age, had a mother or a father […]
Few months ago, I was supposed to go somewhere with someone and realized What Drives You. We’d agreed to meet at a particular spot but I was trying to renegotiate our meeting place so I can avoid having to take multiple local taxies. And so this person exclaim in total shock…and said, “Nicky, you mean […]
Vincent Berends is the Top 35-under-35 and founder of the Optima business group – a group of companies that bring the disciplines of accounting, administration, finance, financial planning, insurance and legal practices together, as opposed to clients having to use various professional service providers. Name: Vincent Berends (33) Region: Northern Region Job Title: Managing Partner / […]
When the Chief Marketing Officer mentions brand values in the boardroom they can be treated with disdain and Why your brand needs values. Eyes roll. Disparaging glances are passed. Brand marketing mumbo jumbo. Nothing could be further from the truth. Brand values are important. They are powerful brand assets. This post explains why. Values influence […]
Our Mission
© All rights reserved 2025. Created using VOXEL THEME
