Pink Sheets and Milestone Marketing

Do you remember THE BAIT SWITCH DOES NOT WORK and the first time you were disappointed by a large organisation? My earliest memory of corporate greed (we all have those, right?) was what I recall being a few months after Smarties Mini Eggs were launched in South Africa. As a lifelong fan of the traditional […]

Firstly, let’s take a quick look at the definition and statistics of Employee engagement in small businesses. Employee engagement is a property of the relationship between an organization and its employees.  An “engaged employee” is one who is fully absorbed by and enthusiastic about their work and so takes positive action to further the organisation’s […]

Howard Saunders, a leading retail keynote speaker was wrong. FORGET COVID. THIS IS THE KILLER VIRUS. I thought that the crescendo of hysteria that’s been festering like a planet sized boil in the wake of Trump and Brexit would dissipate once a serious crisis came along. It’s like we’d been massaging a giant zit with […]

When I started in sales and Social Selling, I had to visit 8 clients physically, every single day. No jokes! In our wildest dreams we could not have imagined a tool like email, never mind social media and Building Relationships Online. Social media has created so many incredible opportunities for us, and it is about […]

I am as outraged as you are when I heard the news of the violent death of Uyinene Mrwetyana in September last year, the heartbreak and the anguish felt physically unbearable.  I was overwhelmed by grief and outrage. I was consumed with terror for our daughters.  As I started to catch my breath and look […]

I mean, isn’t that the nature of goals to begin with? What’s missing between you and your goals might be walking the walk of your goals — not just talking the talk. Or rather, running the run of your goals. I’ll tell you what I mean. Goals are easy to think of but harder to achieve, aren’t […]

The key to unlock your personal POWER OF SELF-DISCOVERY lies in your identity, it all begins and end with you. Your Identity is your authority. Your life is the fruit of your identity. Success therefore begins with you! During my preparation of the 2nd installation of the #BIOConnect Vision Crafting and Strategic Planning Webinar that […]

When the Chief Marketing Officer mentions brand values in the boardroom they can be treated with disdain and Why your brand needs values. Eyes roll. Disparaging glances are passed. Brand marketing mumbo jumbo. Nothing could be further from the truth. Brand values are important. They are powerful brand assets. This post explains why.  Values influence […]