How to prepare for the future of events

An interesting story of the emergence of Ferrero and Lessons Leading to Success, the famous world company with a turnover of more than 10 billion dollars, producing popular sweets and famous chocolate eggs with funny toys inside. It all started shortly after the end of World War II in a small provincial Italian town. Michele Ferrero […]

I’m already working–virtually, of course–with clients on what comes after COVID and what the future may hold. One trend is clear: the “virtualization” of our world has greatly accelerated. Work from home, telemedicine, virtual shopping, distance learning, socializing, exercise: more activities than we might imagine will move to the virtual world during the rest of […]

THE ACCELERATION OF RISK as a few months ago, the National Safety Council had me as the closing keynote speaker for their massive annual conference – and I spoke to a few thousand safety professionals on issues surrounding new, emerging, acceleration of risk.   Including a story of what happened when Rosie the Robot from […]

Is Complacency Putting You Risk? Lessons From a Fighter Pilot Flying taught me a valuable lesson about life: complacency can cause serious problems for ourselves and those around us. In this newsletter, share a personal story about the dangers of complacency including the following topics: Complacency Consequences What leads to complacency? Signs Complacency is Creeping […]

Raizcorp supports over 500 businesses, find out their innovative selection process and how success can be your downfall. Allon Raiz, is a successful entrepreneur building numerous businesses and he is the founder of Raizcorp which nurtures entrepreneurs and grows profitable businesses. How Allon Raiz Went From A Failed Business To Raizcorp Allon Raiz is regarded […]

What are Afformations as I invented The AFFORMATIONS® Method one morning in “The Shower That Changed Everything.” Afformations are positive and empowering questions you ask yourself. The goal is to change your beliefs about yourself by focusing on what is good and right about you instead of what is bad and wrong about you. This […]

The only way to succeed is to continuously improve and so, Success is simple The Japanese have a name for it: Kaizen. And Kaizen is all about consistency. If you’ll forgive/indulge me, let’s use me, and this photo, as the vehicle for this discussion here. It’s probably evident even from the above low res version […]

Defining great brand values: Five practical pointers A surprising number of brands have values that are about as useful as a chocolate fireguard. Seriously. They do. Unfortunately, this only becomes apparent when brands try to bring their values to life via the experiences they want to build. Things grind to a halt because their brand […]