[rank_math_breadcrumb]

Everything you do is Marketing

  • Brisbane, Queensland, Australia

Author:  Amanda Stevens

Short Description

I realised everything you do is marketing after I recently stayed at a five-star hotel and found a major marketing problem lurking in the wardrobe in my room.   Upon check-in I was welcomed enthusiastically, and my membership status recognised with a room upgrade. I was even presented with a welcome gift to thank me […]

I realised everything you do is marketing after I recently stayed at a five-star hotel and found a major marketing problem lurking in the wardrobe in my room.

 

Upon check-in I was welcomed enthusiastically, and my membership status recognised with a room upgrade. I was even presented with a welcome gift to thank me for my loyalty.

 

I made my way up to my room and my luggage was promptly delivered to my room by the cheery concierge.

 

At this point, I have paid just over $300 to the hotel and had my credit card authorised for a further $100 for incidentals.

Everything you do is Marketing

I opened the wardrobe to hang up some clothes and my heart sank. With 5-6 positive touchpoints in my experience so far — all that said ‘we value your loyalty’ — I was now faced with coat hangers that say ‘we assume you’re a thief’.

 

I realise that in the scheme of things, annoying coat hangers that are permanently attached to prevent theft is a pretty minor issue. But it’s still sending a covert message that belies what the hotel is going to great lengths to communicate overtly.

 

Come on hotels, you can do better. If you really do value my loyalty, give me some proper coat hangers. I promise I won’t steal them.

Contact Us at WeSpeak Global and follow us on Twitter

Author Profile

The articles, video and images embedded on these pages are from various speakers and talent.

These remain the property of its owner and are not affiliated with or endorsed by WeSpeak Global.

Similar to Everything you do is Marketing

WS Logo 512

Hi! My name is Niki Seberini (Mind Freedom Fighter) and this is my first Getting Unstuck blog, Getting Unstuck – A Journey Within. I started “vlogging” a few years ago (video blogs) which I really enjoy. I also love the process of journaling where I get to sit with my thoughts, feelings and ideas and […]

  • Author: Niki Seberini
WS Logo 512

If SA is to live, its leaders must stop feasting on dead ideas and There are several reasons why Venezuelan polymath Moises Naim claims the attention of posterity. He served as the minister of trade and industry in his homeland when that country was the richest in South America. Afterward, he edited prestigious journal Foreign […]

  • Author: Tony Leon
Rob Caskie

Social media abounds with the hype and extraordinary news of Shackleton’s ship Endurance is patience concentrated being found in 3008 meters of water in the Weddell Sea, 107 years after it was smashed by ice in 1915. This discovery has deservedly grabbed global attention. “Men wanted for hazardous journey, small wages, bitter cold, long months […]

  • Author: Rob Caskie
Lorne Sulcas | Thriving in a Wild World | Teamwork

WHAT MAKES A WINNING TEAM: 4 key lessons from the lion pride and the victorious 2019 RWC Springbok rugby team It was an exceptional result that captivated a nation. One year ago this November South Africa’s national rugby team, the Springboks, lifted the Webb-Ellis trophy into the Yokohama sky, winners of the 2019 Rugby World […]

  • Author: Lorne Sulcas
The Profitability of Integrity | Your Calling

Did you hear the fascinating story of The Profitability of Integrity about the French mountaineer who found a box of precious gems and decided to do something most wouldn’t do? Read on! ~ Can you make money from your Integrity? I stand firm in the belief that people do business with those they TRUST, can […]

  • Author: Jason Hewlett
WS Logo 512

What Makes Good Art? What makes art good? What makes work and business inherently good? To do good work, and create good work is something that we all want to do, right? We also want to be told that we have done something good, created something that people like and want. We want to know […]

  • Author: Pierre du Plessis
Noah St. John

What does it mean to be an inspiring leader? An inspirational leader is someone that people follow, if you’re a leader and nobody’s following you, you’re not really a leader or you lack leadership skills. Think of the world’s most inspiring leaders, who are inspiring leaders throughout history?   What does it mean to be an inspiring leader? An inspiring leader is someone […]

  • Author: Noah St. John
Nathalie Plamondon-Thomas | THINK Yourself CONFIDENT Podcast

Think Yourself Thin reaches no.1 Best Seller rank on Amazon VANCOUVER, July 19, 2016 /CNW Telbec/ – Nathalie Plamondon-Thomas, inspirational speaker and Life Coach, tops Amazon.com bestseller lists with her new book Think Yourself Thin. In Think Yourself Thin, Nathalie combines her experience in life coaching, fitness, nutrition and Neuro-Linguistic Programming into a system that shows you how to reprogram […]

  • Author: DNA Life Coaching

Our Mission

We are your partner creating memorable and engaging experiences that go beyond the event itself.

© All rights reserved 2025. Created using VOXEL THEME