Author: Amanda Stevens
I realised everything you do is marketing after I recently stayed at a five-star hotel and found a major marketing problem lurking in the wardrobe in my room. Upon check-in I was welcomed enthusiastically, and my membership status recognised with a room upgrade. I was even presented with a welcome gift to thank me […]
I realised everything you do is marketing after I recently stayed at a five-star hotel and found a major marketing problem lurking in the wardrobe in my room.
Upon check-in I was welcomed enthusiastically, and my membership status recognised with a room upgrade. I was even presented with a welcome gift to thank me for my loyalty.
I made my way up to my room and my luggage was promptly delivered to my room by the cheery concierge.
At this point, I have paid just over $300 to the hotel and had my credit card authorised for a further $100 for incidentals.
I opened the wardrobe to hang up some clothes and my heart sank. With 5-6 positive touchpoints in my experience so far — all that said ‘we value your loyalty’ — I was now faced with coat hangers that say ‘we assume you’re a thief’.
I realise that in the scheme of things, annoying coat hangers that are permanently attached to prevent theft is a pretty minor issue. But it’s still sending a covert message that belies what the hotel is going to great lengths to communicate overtly.
Come on hotels, you can do better. If you really do value my loyalty, give me some proper coat hangers. I promise I won’t steal them.
Contact Us at WeSpeak Global and follow us on Twitter
Author Profile
The articles, video and images embedded on these pages are from various speakers and talent.
These remain the property of its owner and are not affiliated with or endorsed by WeSpeak Global.
How your company’s career page is deterring candidates from applying. Every employee at your company can make or break a customer’s experience. That’s why it’s so important to ensure employees not only understand your company’s story, but also how they fit into it. Why does your company exist? Is there alignment between your stated mission, vision, and […]
Doing good for customers is something that is inherently right. I admire purpose-driven companies. They have a strong commitment to a noble cause that helps them avoid the pitfalls of short-termism and significantly do good for society in some way. Whatever a company’s purpose, I believe that those with integrity ensure that the golden thread […]
Are you someone who starts a whole bunch of projects and tasks yet rarely finish any of them so then How to Finish a Task! is for you? You are in excellent company! A huge percentage (89% according to a study shared in the Huffington Post) of business people don’t know How to Finish a […]
When I first began studying nutrition in 2009 there was pretty much no mention of make your gut healthy. I TOOK THE DEEP DIVE INTO NUTRITION TO TRY AND HELP MY OWN HEALTH AND IN PARTICULAR MY MENTAL HEALTH. Since then a lot has changed and most of us now know that to maintain good […]
The Dos and Don’ts of Handling Courageous Conversations at work or in your personal life that needs to happen that you keep putting off? We all face difficult conversations that need to be handled, but we all dread them. We can call these ‘Courageous Conversations’ because they oftentimes require so much courage to handle. In […]
As I pulled into the gas station in a remote part of southeastern Utah, I was thankful to finally find cell reception to prepare for Watching Yourself. Tethering my phone’s hotspot to my laptop, I hurriedly logged onto the webinar where I was my pre-recorded presentation for a client in Texas, engaging in realtime on […]
Ten years ago, I was retrenched from a marketing and sales position. My story is the same as many other people. Sometimes losing a job can point towards a better life and opportunities you never thought possible and now Ten Years as an Entrepreneur. After my retrenchment, I didn’t have an epiphany about starting a […]
Is Complacency Putting You Risk? Lessons From a Fighter Pilot Flying taught me a valuable lesson about life: complacency can cause serious problems for ourselves and those around us. In this newsletter, share a personal story about the dangers of complacency including the following topics: Complacency Consequences What leads to complacency? Signs Complacency is Creeping […]
Our Mission
© All rights reserved 2024. Created using VOXEL THEME
1902 Wright Place, Carlsbad, CA, 92008
