Author: Brent Gleeson
Leading significant organizational change is hard, A Navy SEAL’s 7 Steps for Using Culture to Drive Change. Though well-intentioned, that’s why over half of major transformation efforts fail. Why? Many reasons can include but aren’t limited to a bad strategy, a weak culture lacking trust and accountability, poor communication, low levels of buy-in, change […]
Leading significant organizational change is hard, A Navy SEAL’s 7 Steps for Using Culture to Drive Change. Though well-intentioned, that’s why over half of major transformation efforts fail. Why?
Many reasons can include but aren’t limited to a bad strategy, a weak culture lacking trust and accountability, poor communication, low levels of buy-in, change fatigue and competing priorities. But one area where many company leaders fail regularly is learning how to leverage the company culture to drive change.
As a former Navy SEAL, I can assure you that the post 9-11 Naval Special Warfare community has experienced constant change. Similarly, having led my own companies through fairly major changes – combined with thorough research – I have developed a model for Culture Driven Transformation (CDT).
What does that mean? It is a strategy for analyzing and leveraging the positive aspects of an organization’s culture and using those elements to drive change. It also involves shoring up the weak aspects of the culture and simultaneously fixing the broken parts – changing the culture.
A more nimble and adaptive organization is better suited for successfully navigating the murky waters of change. But it often requires a major change in the mindsets and behaviors of the leaders – and quite frankly, the entire company.
The first step in my CDT model is to Perform a Culture Diagnostic.
Before every mission you perform in the SEAL Teams, gathering as much valuable intelligence is critical for understanding what you will be dealing with and how you plan the mission with Navy SEAL’s 7 Steps.
The more information the better, especially when you know some of the intelligence may be flawed.
READ FULL Navy SEAL’s 7 Steps ARTICLE FROM BRENT GLEESON HERE ON INC
Contact Us at WeSpeak Global and follow us on Twitter
The articles, video and images embedded on these pages are from various speakers and talent.
These remain the property of its owner and are not affiliated with or endorsed by WeSpeak Global.
Can you imagine Say No To Revenue? It doesn’t sound right, does it? Ironically enough, that’s exactly what might be necessary to set you and your business up to achieve success. Anyone that knows chicken, has at least heard of Chick-fil-A and their famous chicken sandwiches served across locations in 48 states in the US. […]
As we have seen ourselves Fast Forward over the last 30 years, massive disruption has hit the $4 trillion transportation industry. Detroit has shrunk into a tiny version of its former self. Air travel has continued to go through the constant boom and bust based on the economy and jet fuel prices, and has yet […]
Toward the end of 2020, I made a resolution to cut down on my intake of fast food. I was almost resolute never to bring another juicy slice of pizza to my lips ever again and Making Organizational Changes Stick I had always known the truth – it was counterproductive to my gym routine and one slice […]
Some people see the glass as half full, others see it as half empty, but I just gulp it down and ask for more Optimistic During Setbacks. Life is a smorgasbord, and even though some servings are tough to swallow, you need to power through it in order to enjoy dessert. Enough with the food […]
WHAT MAKES A WINNING TEAM: 4 key lessons from the lion pride and the victorious 2019 RWC Springbok rugby team It was an exceptional result that captivated a nation. One year ago this November South Africa’s national rugby team, the Springboks, lifted the Webb-Ellis trophy into the Yokohama sky, winners of the 2019 Rugby World […]
Raizcorp supports over 500 businesses, find out their innovative selection process and how success can be your downfall. Allon Raiz, is a successful entrepreneur building numerous businesses and he is the founder of Raizcorp which nurtures entrepreneurs and grows profitable businesses. How Allon Raiz Went From A Failed Business To Raizcorp Allon Raiz is regarded […]
While microwave ovens were created for convenience here is Why You Should Toss Your Microwave, the dangers and negative effects you are about to read just may make you want to stop using it altogether. As more research has been done, studies have shown that not only the microwave itself can cause danger to […]
I’m coming to you from 30,000 feet, on my way to join my friend Jeff Glover for the LiveUnreal Retreat in Traverse City, Michigan. I can’t wait to see some familiar faces and meet more amazing real estate agents after my Customer lesson learned. You know when someone references how long ago something happened and you […]
Our Mission
© All rights reserved 2025. Created using VOXEL THEME
