Warren Moss is a founder and CEO of Demographica, South Africa’s most progressive data driven direct marketing agency. Warren and his company Demographica, have been recognized by winning some major business awards including multiple Assegai and Bookmarks Awards as well as multiple awards from the African Access Business Awards.
He was also presented with the Young Entrepreneur of the Year award at the Assegai Awards in 2012. Warren divides his time between running his company, consulting, teaching, and speaking at events all over South Africa.
My Key Talent | In my view, resilience is the key to success. It’s the ability to keep coming back for more no matter how many times you need to try. I reckon the amount of times that I have heard the word ‘no’ is in the thousands. Each time I get told no, I literally mentally prepare myself for a new approach and I push again. You need to approach each opportunity like it’s the first one of the day. I’ve learned that there are no quick ‘get rich’ fixes and the true secret to success (no matter how you define success) is hard work coupled with the ability to keep on coming back no matter how hopeless a situation seems.
Characteristics That Have Led To My Success | To be honest, I think it’s the fact that I live in my own reality is the behaviour that I believe is key to achievement. I have a work of art hanging in my home titled: The Pleasures of Self Deception – It couldn’t ring more true for the way in which I live my life and run my business. I dream up things in my head and buy into them whole heartedly. I am then lucky enough to be surrounded by a brilliant team that believes in my lunacy and who help me pull it off.
Critical Skills I Have Developed | I’ve learned over the years to focus. I think that being focused is one of the most underrated traits that a person can have. If you are able to work on true focus it gives you the best chance of making something work – often it is when one chases multiple opportunities then you end up doing a half hearted job on all of them because the split in time and mindshare has a significant impact on the chances of success. Bottom line: the ability to focus is a key driver of success on a project.
Lessons I’ve Learnt | In my career, 3 lessons have continuously repeated themselves in almost every venture that I’ve embarked on.
1) How ever much you think your venture will cost you, it will cost you significantly more.
2) How ever long you think it will take you, I reckon double it and you’ll be closer.
3) How ever much you plan, it simply wont happen like that.
The Best Advice I’ve Receive | I was once told that if you’re going to do something, then do it properly. It follows on from the idea that ‘good enough’ is simply not good enough. Today we need to be globally competitive and the competition out there is smarter than you and will work harder than you – on a global level. Anything that you take on you need to take on with the mindset that this is going to be done properly or not at all.
An experienced strategist, trainer and customer experience improvement specialist, Nathalie has more than 25 years’ experience in the customer service industry. Nathalie’s commitment to enabling her clients to deliver service excellence, coupled with her insight into the vital role that exceptional service has to play in ensuring the lasting success of any company, allows Nathalie […]
Debbie Millman – TLP is an American writer, educator, artist, and designer who is perhaps best known as the host of the Design Observer podcast ‘Design Matters’. She is ‘President of Design’ at Sterling Brands, based in New York City, working with brands such as Pepsi, Gillette, Colgate, Kimberly-Clark, Nestlé, and Campbells. She chairs the […]
It is with thanks to this dedicated author and meticulous researcher that the indigenous South African Nguni cattle, their widely patterned and multi-coloured hides and the poetry surrounding their Zulu naming, have been recorded for posterity in a beautifully crafted coffee table book following a doctoral thesis. Dr Marguerite Poland is revered for, inter alia, […]
As an experienced branding and marketing specialist Donna Rachelson is passionate about empowering entrepreneurs and women. Donna is a guest lecturer at Gordon Institute of Business Science (GIBS) having penned three books. With a wide frame of reference, being a mother and an adventurer, here she generously shares her thoughts with us: Donna Rachelson, Definition […]
Fola Dokunmu is based in South Africa and has over 24 years experience in the soccer industry first as a player, then in coaching, talent identification, sports management and branding for athletes, also in sports organizations and corporate looking to invest in sports and sponsorships. My Definition Of Success | Success to me, is when at […]
Dave Foord serves as the Chief Investment Officer and Director of Foord Asset Management (Pty) Limited. Dave Foord founded Foord Asset Management in October 1981 when he was 28-years old together with Liston Meintjies. This month marks the companies 33rd birthday. My Definition Of Success | Success to me means having the independence to be […]
Jon Mooallem is a a contributing writer at New York Times Magazine and writer at large for Pop-Up Magazine. Jon is also the author of American Hippopotamus and Wild Ones. Jon Mooallem Definition Of Success | I used to conflate success with impressing people and accumulating little tokens of prestige. Now, I see success in […]
Aspen Heights began with the vision to have the best product for students. We looked across a landscape of mostly aging apartment communities and wanted to “Revolutionize Student Living.” We actually listened to students and turned that feedback into communities they love. As we’ve grown, our neighborhoods continue to change and improve, but people have […]
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