Warren Moss is a founder and CEO of Demographica, South Africa’s most progressive data driven direct marketing agency. Warren and his company Demographica, have been recognized by winning some major business awards including multiple Assegai and Bookmarks Awards as well as multiple awards from the African Access Business Awards.
He was also presented with the Young Entrepreneur of the Year award at the Assegai Awards in 2012. Warren divides his time between running his company, consulting, teaching, and speaking at events all over South Africa.
My Key Talent | In my view, resilience is the key to success. It’s the ability to keep coming back for more no matter how many times you need to try. I reckon the amount of times that I have heard the word ‘no’ is in the thousands. Each time I get told no, I literally mentally prepare myself for a new approach and I push again. You need to approach each opportunity like it’s the first one of the day. I’ve learned that there are no quick ‘get rich’ fixes and the true secret to success (no matter how you define success) is hard work coupled with the ability to keep on coming back no matter how hopeless a situation seems.
Characteristics That Have Led To My Success | To be honest, I think it’s the fact that I live in my own reality is the behaviour that I believe is key to achievement. I have a work of art hanging in my home titled: The Pleasures of Self Deception – It couldn’t ring more true for the way in which I live my life and run my business. I dream up things in my head and buy into them whole heartedly. I am then lucky enough to be surrounded by a brilliant team that believes in my lunacy and who help me pull it off.
Critical Skills I Have Developed | I’ve learned over the years to focus. I think that being focused is one of the most underrated traits that a person can have. If you are able to work on true focus it gives you the best chance of making something work – often it is when one chases multiple opportunities then you end up doing a half hearted job on all of them because the split in time and mindshare has a significant impact on the chances of success. Bottom line: the ability to focus is a key driver of success on a project.
Lessons I’ve Learnt | In my career, 3 lessons have continuously repeated themselves in almost every venture that I’ve embarked on.
1) How ever much you think your venture will cost you, it will cost you significantly more.
2) How ever long you think it will take you, I reckon double it and you’ll be closer.
3) How ever much you plan, it simply wont happen like that.
The Best Advice I’ve Receive | I was once told that if you’re going to do something, then do it properly. It follows on from the idea that ‘good enough’ is simply not good enough. Today we need to be globally competitive and the competition out there is smarter than you and will work harder than you – on a global level. Anything that you take on you need to take on with the mindset that this is going to be done properly or not at all.
Former founder and CEO of the Frances Hesselbein Leadership Institute, founded as the Peter F. Drucker Foundation for Nonprofit Management and renamed in 2012 to honor Hesselbein’s legacy and ongoing contributions. Frances passed away in 2022. Hesselbein served as the organization’s founding president and chief executive officer from 1990 to 2000 and most recently served […]
Six years ago Luvo Manyonga was a crystal meth ‘tic’ addict. Now he is an Olympic silver medalist and his journey from the townships to ‘flying to Rio 2016 glory’ has been well documented across the web. Luvo Manyonga | The Legacy Project I feel so blessed to have recently had the privilege of briefly […]
From the window of my top floor office in Cape Town I can see Lions Head and Table Mountain. I can also see the majestic and totally luxurious Cape Grace Hotel, one of the many hotels that Stuart Brand and his family built up over the course of generations, before selling out to the International […]
Jessica Dewhurst has been an active member of the Edmund Rice Network for 13 years, a volunteer in ER projects for over 9 years, and the Networks Youth Coordinator for 2 years. She is also the chairperson of the Edmund Rice Associates Young Adult group in Cape Town. In December of 2013, Jessica was appointed […]
Chloe Howard was born with a clubfoot. This meant enduring much corrective surgery and not growing up walking and running freely with her peers. From a young age, Chloe learnt to deal with physical and emotional suffering. Her parents wisely instilled in her the belief that she was born special and that God has a […]
Kirsty Chadwick is an educator, public speaker and leader, who has spent almost two decades involved in the field of education. Founder of The Training Room Online, which designs and develops innovative tailor-made e-learning material for the corporate, industrial and private sectors, Kirsty has trained, developed and inspired people across three continents. Kirsty Chadwick Definition […]
After a ‘moment of magic’ when Anna was spotted by a model agency scout while working as a barmaid in London, she was thrust into the world of International modelling when she joined the agency that also managed supermodels Yasmin Le Bon and Linda Evangelista. She went on to model for some of the biggest […]
Stuart Turner is hoping he’ll soon be able to see the more of the world from his bedroom. The quadriplegic computer expert is helping to develop technology that will open up new vistas for those unable to travel by projecting what he calls “the extensible self”. Flying a camera mounted drone using just his head […]
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