As Chief Executive Officer of the Creative Class Group, Rana Florida TLP manages new business development, marketing, consulting, research and global operations serving such diverse clients as BMW, Converse, IBM, Cirque du Soleil, Audi, Zappos, and Johnson & Johnson – to name just a few.
She brings to this leadership role more than two decades of experience in corporate strategy, communications, and marketing, having directed global strategic communications for HMSHost, the world’s largest airport developer, as well as having executed marketing initiatives for such premier brands as Disney and Starbucks and events experience working with The Atlantic, The Aspen Institute and The Knight Foundation.
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People who are great at what they do, have a singular drive and focus; they are dedicated and work very, very hard. They eliminate distractions and stay the course.
When I see experts work, whether it’s a scientist in his lab, an author deep in his thoughts, or a creator in studio, it truly is a one-of-a-kind experience seeing a genius in their zone.
I’ve always been curious, hungry for more information. In fact researchers say the most important question a toddler can ask is Why?
It shows that they are inquisitive and want a deeper understanding. I’m always hungry for more information. On the hunt, I read anything I can get my hands on.
I remember as a child after devouring the adult rags my father had laying around such as Time and Newsweek, I would read the packaging on boxes, the back of medicine labels, practically any household item I could get my hands on.
Then I discovered the bookstore and would lock away for hours in my room, racing cover to cover on a stack of books.
Always be excellent. Why settle for second best? Strive for excellence.
To take risks. When I wrote my book upgrade, I interviewed a wide range of successful people. From President Bill Clinton to First Lady Michelle Obama, to tennis champ Andre Agassi to fashion designer Tory Burch and so many others.
I found one common theme throughout all my interviews. They were not afraid to take risks. Most successful leaders, thinkers and innovators inherently understand that new opportunities and rewards come only after taking risks. Facebook’s motto is “Move fast and break things,” meaning, it’s okay to take a chance on several things at once. Curiosity is stifled in a risk-free environment.
If workers are afraid of getting laughed at for their ridiculous ideas, any number of important inventions won’t ever see the light of day. Our society and workplaces need to encourage more risk-taking. Innovative leaders understand that not every risk yields success, but they also don’t reprimand their teams for taking risks. They encourage them to think their ideas through and assess their potential consequences.
I always try to tackle my fears head on, I force myself into uncomfortable situations daily, whether it is the fear of public speaking, going on live television, dealing with conflict and more. I was even afraid of heights, so I decided to go skydiving and landed in a tree but I conquered my fear and moved on.
Fear can stop us from accomplishing so much in life, whether it is fear of the unknown, fear of being judged, fear of failure etc. But how boring would life be if you just played it safe all the time?
My father ingrained in us as children, the motto, “If you’re not going to do it right, then don’t bother doing it at all.” Meaning don’t do a half-jacked job, it won’t benefit anyone. His wise words always stuck with me.
There’s so much that inspires me. Anything creative, books (fiction and non-), films, independent and mainstream blogs, magazines, travel, food, intelligent and curious people.
When I interviewed President Bill Clinton he told me that his first lesson on leadership came at the age of 13 from selling comic books at a local grocery store. Earning his own way gave him confidence. He told me, “From that day on, I never doubted that I could support myself.
I learned to make sure I understood what was expected of me and do it, to be friendly with and helpful to customers, and to talk contracts. From that first job through more than a dozen other things I’ve done to earn money, I never doubted that I could make a living.
That knowledge played a huge role in shaping my identity and building my confidence. The dignity, security, and sense of empowerment that comes with knowing you’ll be able to support yourself and your family is as important to the strength of a society as its economy.”
It seems as if this celebrity-crazed generation feels entitled to get rich and be famous without any skills, special talent or expertise. I can tell you, that it doesn’t happen without persistence and lots and lots and lots of hard work
Francois Steyn is a South African and Natal Sharks Rugby player who holds the record for being the youngest player to win a World Cup after helping the Springboks beat England in the 2007 final in France. He is notorious for his long-distance kicking ability and in a 2009 Super 14 match against the Brumbies […]
Brad Sugars Legacy Project came from humble beginnings and is a self-made multi-millionaire most famous for his global business coaching franchise Action Coach. Along with his family, one of the biggest influences in his life is Jim Rohn. Brad often tells audiences the tale of how as a teenager he scrimped and saved his allowance […]
Vera Songwe serves as The World Bank’s Country Director for Senegal, Cape Verde, Gambia, Mauritania and Guinea-Bissau. She is also a non-resident senior fellow at the Brookings Institute with the Global Economy and Development and Africa Growth Initiative. Dr. Songwe holds a Ph.D. in Mathematical Economics from the Center for Operations Research and Econometrics from […]
Severine Autesserre is an Associate Professor of Political Science, specializing in international relations and African studies, at Barnard College, Columbia University (USA). Severine traces civil war and endemic violence to its roots, and its resolution, in local and interpersonal conflicts. Severine Autesserre is Driven By | I am driven by a visceral hatred of violence […]
Eunice was honored by the World Economic Forum as a Young Global Leader in 2012 for her professional accomplishments and commitment to society, as well as her potential to contribute to shaping the future of the world by providing inspiring leadership. Forbes named Eunice as one of the 20 Youngest Power Women in Africa. She […]
Rich Franklin is a host, actor, UFC Hall of Famer, and current Vice President of ONE Championship, Asia’s largest martial arts promotion. With the launch of his new podcast Quite Franklin, Franklin discusses a variety of topics related to his experiences and current events. Through deep discussions on stories, ideas and expertise of its guests, […]
Andrew is the co-founder and Managing Director of Yuppiechef, and heads up their strategy and technology. After developing websites and intranets for clients since 1999, he founded Yuppiechef in 2006 with Shane Dryden as a part-time venture while they continued to run a small web agency. Yuppiechef has since grown in to one of South […]
Stephen Koch is a professional speaker, climber, snowboarder and mountain guide. His list of alpine ascents and descents include some of the most notable firsts anywhere in the world, most of which have never been repeated. He is best known as the first and only person to snowboard on all Seven Summits, the highest peak […]
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