Mike Sharman

  • Travels From: Johannesburg, SA
  • Fees: R35,001 - R50,000

Tagline: Viral Branding

Talent Highlights

  • Founding Retroviral Digital Communications: In 2010, Mike co-founded Retroviral, a digital communications agency that quickly gained recognition for its groundbreaking campaigns and innovative approach to marketing. Under Mike’s leadership, Retroviral became known for creating viral content that captivated audiences and drove impactful results for clients.
  • Pioneering Viral Marketing Campaigns: Mike Sharman’s expertise in viral marketing has led to the creation of several iconic campaigns that have left a lasting impression on audiences. From the widely acclaimed “Bells to the Future” campaign for Bell’s Whisky to the innovative “#SmashTheLabel” campaign for Castle Lager, Mike has consistently demonstrated his ability to harness the power of digital media to create buzzworthy content.
  • Authorship and Thought Leadership: As an author, Mike has shared his insights and expertise in marketing and entrepreneurship with a wider audience. His book, “The Best Dick: A Candid Account of Building a $100 Million Company,” offers a candid and insightful look into the challenges and triumphs of building a successful business in the digital age.
  • Keynote Speaking Engagements: Mike Sharman is a sought-after speaker known for his engaging and thought-provoking presentations. With a dynamic speaking style and a wealth of real-world experience, Mike captivates audiences with his insights into digital marketing, entrepreneurship, and the future of business.

Keynote Topics

Influencer marketing has taken the world by storm.

Think about the Kardashians and how anything they post to Instagram results in record sales drives for that particular product or service.

This is a tale of the antithesis of this trend; welcome to unfluencer marketing.

Mike Sharman talk was given at a TEDx event using the TED conference format and has received more than 4,500 views since it was posted to YouTube last month.

Length: 45mins – 60mins (flexible)

B R A N D A L I S M, is the follow up to his bestselling, award-winning debut, as well as his brand new keynote.

Mike Sharman delves into the (start)ups and downs associated with brand building and the need for business to dismantle, and vandalise its perceived, public-facing, persona.

The future of PR and influence, when – or if – to launch a new business as opposed to a division, raising capital, the impact of presentations, startup school fees, and emphasis on a manifesto rather than purpose, are the aspects

Mike obsesses over in this insightful presentation, wrapped in his trademark, comedic delivery.

The co-founder of the creative, digital agency that has made more brands ‘go viral’, globally, than any other agency in Africa, Mike Sharman uses unique storytelling proposition to provide insight into 10 years of building a business from scratch, while elevating his clients to emotional, (commercial) cult status.

Length: 45mins – 60mins

#MyKreepyTeacher was Kreepy Krauly’s most successful digital marketing campaign in the brand’s history, and its most ‘viral’ campaign.

Our campaign was a branded content, news hijacking tactic – supported by traditional and digital PR methods – that 702 called ‘an astonishing piece of creative! The timing is perfect. It shows enormous courage.’

The campaign is one of the most successful PR campaigns as it was collectively viewed by two billion people, globally, and made a direct impact on Kreepy Krauly sales, in the midst of a pandemic – a 20 per cent increase year on year.

Mike Sharman keynote delves into the science of ‘going from zero to viral in 96 hours’

Length: 45mins – 60mins (flexible)

Mike Sharman is a dynamic force in the world of digital marketing, renowned for his pioneering work in making brands go viral. As the founder of Retroviral, he has spearheaded groundbreaking campaigns that have propelled brands to international acclaim. With a keen understanding of online trends and consumer behavior, Mike has consistently delivered innovative strategies […]

Mike Sharman is a dynamic force in the world of digital marketing, renowned for his pioneering work in making brands go viral. As the founder of Retroviral, he has spearheaded groundbreaking campaigns that have propelled brands to international acclaim. With a keen understanding of online trends and consumer behavior, Mike has consistently delivered innovative strategies that capture the imagination of audiences worldwide. His ability to craft truly viral content has earned him a reputation as one of Africa’s foremost marketing experts.

Mike Sharman | Viral Marketing

Expertise and Background

With a career defined by innovation and creativity, Mike Sharman stands at the forefront of the digital marketing revolution. His journey began with the founding of Retroviral, a trailblazing agency dedicated to creating viral content for brands. Under his leadership, Retroviral has achieved unparalleled success, with campaigns such as Nando’s Last Dictator Standing, RYOBI, RocoMamas, Douwe Egberts, Russell Hobbs, and My Kreepy Teacher for Kreepy Krauly capturing the attention of millions.

Beyond his role at Retroviral, Mike is a respected thought leader in the marketing community. Named one of the Mail & Guardian’s top 200 young South Africans in 2013, he has been instrumental in shaping the industry’s conversation around influencer marketing. As the co-founder of Webfluential.com, a leading influencer marketing platform with over 40,000 users, Mike has empowered brands to connect with their target audiences in new and impactful ways.

In addition to his work in digital marketing, Mike is also the co-founder of retroactive.digital, a disruptive sports storytelling agency. Leveraging his expertise in viral content creation, he has helped sports brands engage fans and drive meaningful interactions online. With a deep understanding of both the digital landscape and the nuances of brand storytelling, Mike brings a wealth of knowledge and experience to every speaking engagement.

Why Book Mike Sharman

Event planners seeking to inspire and educate their audiences should look no further than Mike Sharman. With his unique blend of creativity, insight, and practical expertise, Mike delivers presentations that leave a lasting impact. Whether discussing the secrets of viral marketing or sharing insights into influencer engagement, he brings a fresh perspective to every topic. With a proven track record of success and a reputation for excellence, Mike is the ideal choice for events seeking to engage, inform, and inspire.

Why Use Speakers Inc

Event planners have a multitude of options when it comes to selecting speakers, but Speakers Inc stands out as a premier choice for those seeking excellence. With a roster of top-tier talent, including industry leaders like Mike Sharman, Speakers Inc offers unparalleled access to some of the most sought-after speakers in the world. From initial consultation to event execution, their team provides personalized service and support every step of the way. With Speakers Inc, event planners can trust that they are working with a trusted partner dedicated to delivering exceptional results.

Summary and Conclusion

In summary, Mike Sharman is a visionary marketer whose innovative approach has transformed the digital landscape. Through his work with Retroviral, Webfluential.com, and retroactive.digital, he has redefined the possibilities of brand storytelling and influencer engagement. As a speaker, Mike brings this wealth of experience and expertise to every event, captivating audiences with his insights and inspiring them to think differently about marketing in the digital age. For event planners seeking to elevate their programming and engage their audiences, booking Mike Sharman through Speakers Inc is the smart choice.

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Mike Sharman

In this book Brandalism, the follow-up to his bestselling, award-winning debut book The Best Dick, Mike Sharman delves into the (start)ups and downs associated with building brands and the need for business to dismantle, and vandalise its perceived, public-facing, persona. Brandalism The future of PR and influence, when – or if – to launch a […]

  • Cost: $18.95

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