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Blinkist is a digital platform that distills key insights from non-fiction books into bite-sized text and audio summaries, perfect for busy individuals seeking to absorb knowledge on the go.
Blinkist aims to help users quickly grasp the key ideas and concepts from books, allowing them to read or listen to these summaries in a short amount of time.
These summaries, often referred to as “blinks,” condense the content of a book into bite-sized, easily digestible insights, typically taking about 15 minutes to read or listen to.
Overall, Blinkist is designed for individuals who want to stay informed and learn efficiently, providing a way to consume the essence of a book without committing to reading the entire text.
Mindstuck (2023) explores the intricacies of human decision-making and persuasion. It offers a deep dive into how and why people change their minds, providing you with actionable strategies to influence others effectively. Changing someone’s mind will often feel like trying to push a boulder uphill. That’s because our brains are wired in a pretty stubborn way to be Mindstuck.
There are two sides of the brain duking it out: the Inquiring Mind, which loves to think things through logically, and the Instinctive Mind, which is all about those snap judgments based on emotions and gut feelings. And guess what? That instinctive side is running the show 95% of the time. So, a lot of what you do is more about feeling than thinking.
Now, when you’re dead set on something, it’s usually your instincts taking the wheel, not your logic. And there are three big reasons why you cling to your beliefs like a lifeline, which are your identity, ideology, and intuition. Your identity makes you favor ideas from your “tribe” and reject anything from the outsiders. Your ideology filters out anything that doesn’t fit your worldview.
And your intuition often trumps facts. So, when you’re trying to get someone to see things your way, their brain is asking, “Is this going to mess with who I am, what I believe, or what feels right to me?” If you want to get through to them, the first step is to recognize where they’re coming from and navigate those tricky emotional questions. The second step is assembling your arsenal of persuasive techniques, which consists of five key components we’ll be tackling in the next sections.
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BLINKIST DETAILS:
Ratings: 4.6 (303 ratings)
Total Time to Read: 17 mins
Take-Away’s: 6 Key ideas
Available as: Audio & text
Michael McQueen is a renowned author and speaker, recognized for his insights into trends, innovation, and generational change. Among his accomplishments, McQueen has authored several books, including The New Rules of Engagement and How to Prepare for What’s Next, and was previously awarded the title of Australia’s Keynote Speaker of the Year. He is also regularly featured on TV and radio.
SpeakerSavvy E-Book, if for You if have a powerful message to share with audiences and a burning passion to jump up on stage and do just that. But where and how do you start? And then: how do you get an agent? This book was written with both the aspiring and established speaker in mind. […]
In this inspiring tale of I Have Life, Alison, the victim of a brutal rape and attempted murder, shares the courage and philosophy that allowed her to turn her tragic experiences into something life-affirming and strong. I Have Life | Alison Botha With bravery and a keen sense of self-awareness, Alison recounts how she was […]
Queen Bees and Wannabes is about relationship and how My daughter used to be so wonderful. Now I can barely stand her and she won’t tell me anything. How can I find out what’s going on?””There’s a clique in my daughter’s grade that’s making her life miserable. She doesn’t want to go to school anymore. […]
In a world of accelerating technologies and Exponential Organizations, three visionary pioneers—Salim Ismail, Peter H. Diamandis, MD, and Michael S. Malone—bring you a playbook to ride on top of the exponential curve. This is a compelling sequel to Exponential Organizations, which quickly became one of the most successful business books globally, being used by leaders, […]
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“I’ll Scream Later” is the powerful and inspiring memoir of Marlee Matlin, an Academy Award-winning actress and renowned advocate for the deaf and hard of hearing community. In this candid autobiography, Matlin shares the extraordinary journey of her life, from her early years in a small Illinois town to her rise to Hollywood stardom. I’ll […]
Talk Triggers is the definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin. Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth Word of mouth is directly responsible for 19% of all purchases, and influences as […]
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